DESC:Field of the Invention:
The invention relates generally to interactive product displays/kiosk. More specifically, the invention relates to interactive, media-enabled product displays that enable user interaction with the product proposed to be sold through interactive audio-visual media and through tactile and visual contact with the product itself along with serving as an information center.

Background of the Invention
Modern product retail trading today is usually conducted through two primary channels: Online retail through web portals and physical retail through retail outlets. Both channels have their respective advantages and disadvantages. Physical retail, while allowing the consumer opportunities to make visual and tactile engagements with the actual product within a retail outlet designed to improve the consumer experience, provides only limited opportunity for accessing information about the product within the physical retail outlet. The user may have limited access to multimedia materials about the products, a lack of information regarding the product’s specifications and the background of its manufacture and a reduced range of products to review and choose from due to limited storage space within the physical retail outlet. Online retail, while giving the consumer an opportunity to select from a wider range of products and allowing the consumer an opportunity to view more detailed information, including multi-media information about the product, also poses its own set of challenges by not providing the consumer with an opportunity to engage in accurate visual and tactile examination of the product, often leaving the consumer with a lack of information about the size, feel, colour and other features of the product. Accordingly, both retail experiences have shortcomings that are unique to their specific method of marketing the product.
The subject invention addresses the limitations of both methods of retail by providing a multimedia experience oriented at the marketing of a product within a physical retail space, while at the same time allowing the consumer to engage in a visual and tactile examination of the product.
The subject invention allows for a retail space showcasing a range of products to be created within any area, and for a complete retail experience to be provided to the consumer encompassing multi-media information about the product, its origin of manufacture and its physical characteristics and features. The subject invention also allows for the consumer to engage in a tactile and visual examination of the physical product itself and to place an order for the purchase of the product on the basis of such retail experience.
The invention consists of a wall-mounted installation containing a plurality of Sample Boxes displaying physical samples of various products connected to an interactive multimedia console with attached means for data input by the consumer, audio and video output and a Means for Consumer Input. The consumer is given the option to select a product of their choice through the Means for Consumer Input. Said Means for Consumer Input may include, but is not limited to, a keyboard-mouse combination, a voice-enabled interface, or a virtual-reality interface. Once the consumer chooses the product, they are provided with selection of information pertaining to the product, including but not limited to printed information, static images, audio-visual information and virtual reality displays. The customer is given the option to view relevant content through the output means. Said audio output means may include, but is not limited to audio output means including speakers, headphones and directional sound-transducers. Said video output means may include, but are not limited to video-screens and a virtual-reality apparatus. The audio output means and video output means may be used individually or in combination with each other.
The consumer is also given an option, by means of the input device, to select a product for visual and tactile examination. Once consumer selects the option to examine the product, the apparatus sends a signal to open the Lid (3) on the Sample Box (2) corresponding to the selected product. The consumer may then remove the product from the Sample Display Box and conduct a tactile and visual examination of the product. Optionally, the product is equipped with a sensor that communicates with the apparatus to inform the apparatus that the sensor has moved a pre-determined distance away from the apparatus. The apparatus will then initiate an alert system consisting of audio-visual alerts and notifications to a central database that the product has been removed from the apparatus. The said sensor may be an RFID sensor, an NFC tag, a Bluetooth sensor, or any other sensor capable of wirelessly communicating with the apparatus.
The subject invention also gives the consumer the option to initiate a purchase of the product by means of online payment or offline payment mechanisms.

Problems with the Prior Art:
US Patent No. 20140164190 titled as “Apparatus and Method for Interactive Product Displays” deals with a computer implemented method which receives media content for an interactive product display system used with different products in different retail establishments. Product interaction data characterizing consumer gestures performed in connection with the different products in the different retail establishments is collected. The media content and product interaction data are analyzed to form marketing data. The display of media content at an interactive product display system of a retail establishment is remotely initiated.
The aforementioned invention provides the customer with an option to only understand the features of the product available in the retail store. It also does not give the customer an option to experience or buy the desired product without third party assistance.
US Patent No. 5950173 titled as “System and method for delivering consumer product related information to consumers within retail environments using internet-based information servers and sales agents” deals with an Internet-supported kiosk for use by consumers within a retail shopping environment, said Internet-supported kiosk comprising:
a) an optical scanner for reading UPC symbols on consumer products being offered for sale in said retail shopping environment;
b) Internet access means for accessing a plurality of Internet-based information servers containing product-related information resources that are hyper-linked to UPC symbols on said consumer products; and
c) a display screen for visually automatically displaying said product-related information accessed from said Internet-based information servers in response to the reading of said UPC symbols by said optical scanner.
The aforementioned invention does not give the customer an option to select a product of his choice from the database of the invention. Instead, a real-time product has to be taken from the retail store where the aforementioned invention is placed and the corresponding UPC symbols on the product has to be placed against the optical scanner. Once the UPC symbols have been read by the optical scanner, relevant product details are displayed on the screen of the aforementioned invention. This invention again does not provide the user an option to buy or feel the product without third party assistance.
Chinese Patent No. 20122359901U20120724 titled as “Omnidirectional sample demonstrating box” deals with a utility model disclosing an omnidirectional sample demonstrating box, which comprises a transparent demonstrating box, a spiral base and a bracket. The omnidirectional sample demonstrating box can demonstrate a sample in an omnidirectional manner and eliminates sanitation problems caused by depilation and decomposed odour.
The aforementioned invention discusses a sample display box used to display samples in an omni-directional manner and does not in any way provide the user or the customer of the any information about the product inside the box unlike the subject invention. The aforementioned invention also does not possess a lid, a Servo Motor or a PCB Motor Control Module which can be used to control the opening and closing of the box.

Objects of the Invention:
• The main object of the invention is aimed at providing an enhanced consumer experience of a particular product within a physical retail space
• A further object of the invention is to provide the customer with the option to view detailed information about a product, including audio-visual information about the product and the circumstances of its creation, within the physical retail space.
• A further object of the invention is to provide the customer with the opportunity to engage in tactile and visual examination of the physical product itself within said physical retail space.
• A further object of the invention is to provide the consumer with the option to purchase the product through online or offline payment means.

Statement and Summary of the Invention:
According to the invention there is, therefore, provided a system and method to allow a consumer to view multimedia information concerning a product, engage in visual and tactile examination of the physical product and initiate a retail transaction of the product within a physical space. The subject invention consists of:
(a) A primary mechanism or means for providing input corresponding to the consumer’s available choices
(b) A primary mechanism or means for visually viewing information regarding the product
(c) A primary mechanism or means of engaging in visual and tactile examination of the product in real time.
(d) A primary mechanism or means of enabling a retail transaction related to the product.
(e) An auxiliary mechanism or means of depicting information about the selected product through the subject invention
(f) An auxiliary mechanism or means of displaying the product selected by the customer.
(g) An auxiliary mechanism or means of assisting the customer in buying the selected product.
(h) A mechanism of viewing and listening to audio visual content about the products.

Description:
The description of the preferred embodiment is meant to demonstrate the broad working principles of the invention without limitation as to possible adaptations, extensions, applications etc., which would be obvious to a person skilled in the art. This invention is illustrated in the accompanying drawings, throughout which, like reference numerals indicate corresponding parts in the various figures. In the interest of brevity and for the purposes of exemplary explanation, references have been made to a system, depicted in figures1, 2, 3 and 4 herein without limitation, to describe the invention which is essentially directed towards providing the customer with option to experience a product real time without third party assistance, view information about the product and purchase the product without third party assistance.

Figure 1 describes the installation of the subject invention and comprises a plurality of components such as a Board (1), Sample Box (2), Lid (3), Servo Motor (4), Audio Output Device (5), and a Touch Screen Display (6) which serves as a Means for Consumer Input and Visual Display Unit.
Figure 2 describes the Sample Boxes (2) comprising a Cubical Outer Shell made up of a solid surface material encompassing an Inner box, a Servo Motor (4), a PCB Motor Control Module, one or more Limit switches, a Slider, a Link, a Mechanism base, 3 Mounting holes and a Lid (3).
Figure 3 describes the step by step working of the subject invention in the flow chart provided.
Figure 4 illustrates the bioscope embodiment of the Visual Display Unit

Components of the Invention
The subject invention comprises the following:
1. Board – A Board (1) with a plurality of, Power Distribution units, USB ports, DC jacks and slots for the mounting of Sample Boxes. The Board (1) may optionally be free standing or wall-mounted. The Board (1) is positioned in a vertical configuration relative to the ground. The Board (1) may be fabricated from wood, plastic, fiberglass, metal or any other material appropriate for the purpose.
2. Sample Boxes– One or more boxes of varying dimension for the purpose of containing the product samples, equipped with a means for mounting on the Board (1) and comprising mounting holes which can be used to attached the Sample Boxes to the Board (1). The Sample Boxes (2) may be of dimensions appropriate to contain the relevant product sample and may accordingly vary in size and shape. The Sample Boxes may in turn comprise:
i. Lid (3)
ii. Servo Motor (4) comprising a lead screw which facilitates rotation
iii. PCB Motor Control Module
iv. Slider which works independently or in combination with the Servo Motor (4) to facilitate the opening and closing of the Lid (3)
v. Limit Switches which work in combination with the PCB Motor Control Module to set the threshold limit for the Slider to restrict the opening of the Lid (3) beyond a preset limit
vi. Link is a component which works in combination with the Slider and the Limit Switches to facilitate the opening and closing of the Lid (3). The Link may consist of a leadscrew mechanism upon which the Slider is mounted and which is capable of moving the Slider forward or backward so as to open the Lid (3). The Limit Switches may be placed at pre-determined points along the leadscrew mechanism so as to limit the scope of movement of the Slider, which in turn limits the scope of movement of the Lid (3).
3. Consumer Interaction Apparatus comprising
a. Means for Consumer Input¬
b. Visual Display Unit, comprising
i. LCD, LED or other Monitor,
and optionally a
ii. Viewing box and
iii. Viewing Lens
c. Audio Output Device
d. Means for Enabling a Consumer Transaction which may include a means for reading credit card, NFC or other local payment information, a means for connecting to a payment gateway in order to initiate a transaction and a means for generating an electronic or physical receipt relating to a completed transaction
4. Control Unit which functions as an intermediate gateway between kiosk and the sample boxes and transfers signals to and from the sample boxes

The Board (1) is equipped with connectors that allow the Board (1) to hold various Sample Boxes (2) of varying configurations at interchangeable positions on the Board (1). Each Sample Box (2) is fitted with a Lid (3) that is optionally transparent to allow for viewing of the product sample. The Lid (3) is also fitted with a Servo Motor (4) to allow for the opening and closing of the Lid (3) upon receiving a signal.
The Means for Consumer Input is an interface that enables the consumer to interact with the Media Enabled Interactive System. The Means for Consumer Input may include, but is not limited to, a keyboard-mouse combination, a touch screen display, a voice-enabled interface, or a virtual-reality interface. The Means for Consumer Input in the Consumer Interaction Apparatus may also optionally consist of a touch screen display. The touch screen display on the Consumer Interaction Apparatus therefore provides an interactive dashboard to the consumer to choose between various input options and select a product and optionally also serves as the Visual Display Unit. The Visual Display Unit consists of an LCD, LED or other Monitor of sufficient resolution and clarity. Said Monitor may also be optionally combined with a viewing box and a viewing lens. In this configuration, the Visual Display Unit functions in a manner similar to a bioscope. In another configuration, the Visual Display Unit may also consist of a virtual reality interface such as a ‘Google CardboardTM,’ an ‘Oculus RiftTM'‘ or such other equivalent interface. The Audio Output Device may be any device for the omni-directional or uni-directional transmittal of sound, and may include speakers, headphones, earphones, directional sound transducers or other such devices. The Visual Display Unit or the Audio Output Device (5) provides the consumer with visual or auditory information relating to the selected product. The Visual Display Unit and the Audio Output Devices (5) may work together to provide audio-visual information relating to the selected product.
In one aspect of the invention, the Sample Box is equipped with Data Storage Medium, which is a means for storage of information relating to the product within the Sample Box. Said Data Storage Medium may consist of a secure disk (SD) card, a flash drive, a hard drive or any other form of storage medium capable of storing digital information. The Data Storage Medium is connected to an Information Transmission Means for transmitting information relating to the product stored within the Sample Box (2). Such Information Transmission Means may consist of a wired means of transmitting information, such as USB, Firewire, LAN cable or any other wired means, or may consist of a wireless means of transmitting information such as wifi, Bluetooth, or other forms of wireless transmission of information. Such transmission may occur through means of the Board (1) through the Control Unit or through transmission to the Consumer Interaction Apparatus through the Control Unit. In this embodiment, the Board (1) is equipped with a means of accepting information transmitted by the Sample Box (2) and transmitting the same to the Consumer Interaction Apparatus. In this embodiment, the insertion of a Sample Box (2) containing information regarding a particular product into the Board (1) would indicate the availability of information, opportunity for inspection and purchasing options regarding that product on the Consumer Interaction Apparatus to the consumer.
In another aspect of the invention, the Monitor is configured within a Visual Display Unit along with a viewing box and viewing lens, providing the customer with a medium through which the customer can obtain visual information about the product chosen in a manner similar to a ‘bioscope’. A traditional bioscope comprises a hand driven projector, a reel of film, a low watt bulb and a screen on which the films can be projected as the hand driven projector is turned in addition to the medium through which the viewer can experience the movie. The subject invention retains the concept wherein the consumer would be able to obtain visual information through the subject invention comprising a bioscope consisting of a Monitor which is encased in a Viewing Box and with the aid of a Viewing Lens. The screen of the Monitor may be viewed through the Viewing Lens which is a transparent lens serving to magnify and clarify the image. The viewing box is a box of such configuration as to allow a person to focus on the image on the Monitor to the exclusion of other visual stimuli, allowing the person to focus on the image on the Monitor.
The Means for Enabling a Consumer Transaction consists of equipment and software that enables a consumer to initiate, carry out and conclude a transaction for the purpose of a specific product. Such means includes a a strip-enabled or chip-enabled credit card reader, an NFC reader or other means of initiating electronic payment using a local token, a browser, app or other such means for connecting to an online payment gateway in order to initiate a transaction and a printer or other means for generating an electronic or physical receipt relating to a completed transaction.
The Control Unit is a device which is a wireless communications device equipped with a USB or other connectivity port. The Control Unit functions as an intermediate gateway between kiosk and the sample boxes and transfers signals to and from the sample boxes
1. Media Enabled Interactive System and its working:
The subject invention comprises a system and method of effectively showcasing a range of products to be created within any area and for providing a comprehensive retail experience to the consumer encompassing multi-media information about the product, its origin of manufacture and its physical characteristics and features. The system of the subject invention comprises a Board (1), a plurality of Sample Boxes (2) connected to a Consumer Interaction Apparatus consisting of a means for consumer input, audio output through an Audio Output Device (5) and video output through a Visual Display Unit (also referred to as a bioscope)and a Means For Enabling Consumer Transaction wherein the Sample Box (2) comprises an Outer Shell which consists of an Inner box, a Servo Motor (4), a PCB Motor Control Module, Limit Switches, a Slider, a Link, a Mechanical base, Mounting holes, and a Lid (3).
• The Outer Shell holds the Inner Box within which the product is placed
• The Lid (3) is used to keep the Sample Box (2) open or closed
• The Servo Motor (4) controls the opening and closing of the Lid (3) in the Sample Box (2)
• The PCB Motor control module controls the functioning of the Servo Motor (4)
• The Limit Switches sets the threshold limit for the Slider as it does not permit the opening of the Lid (3) beyond the prescribed limit
• The Slider facilitates the opening and closing of the Lid (3) once it has received
• The Link connects the Slider and Lid (3)
• The mechanical base acts as a base on which the Servo Motor (4), the PCB Motor Control Module, the Limit Switches, the Slider and the Link are situated.
• The mounting holes are used to attach the Sample Boxes (2) to the Board (1)
• Wherein the Consumer Interaction Apparatus comprises a Means for Consumer Input, audio output through an Audio Output Device (5) and video output through a Bioscope and Means for Enabling a Consumer Transaction.
The input means may include, but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
Wherein the said audio output device may include, but is not limited to audio output devices such as speakers, headphones or directional Audio Output Devices (5).
Wherein the said video output is enabled through a Visual Display Unit (also referred to as a bioscope) means may include, but are not limited to video screens or a virtual reality apparatus.
Wherein the said audio output means and video output means enabled through a Visual Display Unit (also referred to as a bioscope) may be used individually or in combination with each other.
Working of the Media Enabled Interactive system:
• An aspect of the invention wherein the consumer input is received by the input device which may include, but is not limited to, a keyboard-mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface
• Wherein, the consumer is given an option to select a product of their choice on the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
• Wherein once the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface has received consumer input, the consumer can explore details of the selected product as a list of information pertaining to that selected product which may include but is not limited to printed information, static images, audio-visual information and virtual reality displays, is displayed on the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
• Wherein once the list of information pertaining to that selected product is displayed on the input device, which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface, the consumer can select any information listed through the Means for Consumer Input, following which a video output is received by the consumer by means of a Visual Display Unit and audio output through an Audio Output Device (5)
Another aspect of the invention wherein the consumer input is received by the input device which may include, but is not limited to, a keyboard-mouse combination, a touchscreen display, a voice enabled interface or a virtual reality interface
• Wherein, the consumer is given an option to select a product of their choice on the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
• Wherein once the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface has received consumer input, the consumer can conduct a visual and tactile examination of the selected product by means of the Sample Box(2) connected to the physical interactive multimedia console consisting of a means for consumer input, audio output through an Audio Output Device (5) and video output enabled through a Visual Display Unit and a Means For Enabling A Consumer Transaction, and the Lid (3)of which opens on receiving consumer input by means of the consumer input device including but not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
• Wherein once the Lid (3) on the Sample Box (2) is open, the consumer can conduct a visual and tactile examination of the selected product and place it back in the Sample Box (2).
• Wherein once the consumer has the placed the sample back into the Sample Boxes (2) after conducting a visual and tactile examination of the selected product, the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface receives consumer input, the Lid (3) of the Sample Box (2) closes.
• Another aspect of the wherein irrespective of whether the sample is placed inside the Sample Box (2) or not by the consumer, the Lid (3) closes automatically upon receiving input from the Control Unit.
Another aspect of the invention wherein the consumer input is received by the input device which may include, but is not limited to, a key board-mouse combination, a touchscreen display, a voice enabled interface or a virtual reality interface
• Wherein, the consumer is given an option to select a product of their choice on the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface.
• Wherein once the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface has received consumer input, the consumer can initiate, carry out and conclude a consumer transaction of that selected product by way of the Means for Enabling a Consumer Transaction.
Wherein once the consumer has initiated a consumer transaction of that selected product, information which may include but not limited to the consumer’s email address may be requested for by the input device which may include but is not limited to a keyboard mouse combination, a Touch Screen Display, a voice enabled interface or a virtual reality interface. ,CLAIMS:We claim:

1. A Media Enabled Interactive System to showcase a range of products to provide a comprehensive retail experience to the consumer encompassing multi-media information about the product, its origin of manufacture and its physical characteristics and features comprising:
i. A Board (1) with a plurality of power distribution units, USB ports, DC jacks and mounting slots,
ii. one or more Sample Boxes (2) of varying dimension for the purpose of containing the product samples, equipped with a means for mounting said Sample Boxes (2) on the Board (1),
iii. a Consumer Interaction Apparatus comprising a Means for Consumer Input, a Visual Display Unit, and an Audio Output Device (5), and
iv. a Control Unit.

2. The Media Enabled Interactive System as claimed in claim 1 wherein the said Sample Boxes (2) comprise:
i. a Lid (3) used to keep the Sample Box (2) open or closed,
ii. a Servo Motor (4) fitted with the Lid (3) comprising a lead screw which facilitates rotation and controls the opening and closing of the Lid (3) upon receiving a signal
iii. a PCB Motor Control Module to control the functioning of the Servo Motor (4)
iv. a Slider which works independently or in combination with Servo Motor (4) to facilitate the opening and closing of the Lid (3),
v. one or more Limit Switches which work in combination with the PCB Motor Control Module to set the threshold limit for the Slider to restrict the opening of the Lid (3) beyond a preset limit
vi. a Link which works in combination with the Slider and the Limit Switches to facilitate the opening and closing of the Lid (3),
vii. an Outer Shell containing an Inner cavity within which the product is placed
viii. a Mechanical Base which acts as a base for the Servo Motor (4),
ix. Mounting holes to attach the Sample Box (2) to the Board (1).
3. The Media Enabled Interactive System as claimed in claim 1, wherein the Visual Display Unit comprises a Monitor, a Viewing Box and Viewing Lens (7).
4. The Media Enabled Interactive System as claimed in claim 1 wherein said Sample Box (2) is equipped with a Data Storage Medium and Information Transmission Means for storing and transmitting information relating to the product that is stored within the Sample Box (2).
5. The Media Enabled Interactive System as claimed in claim 1, wherein the Means for Consumer Input may include but is not limited to a keyboard-mouse combination, a voice enabled interface or a virtual reality interface, or a Touch Screen Display (6).
6. The Media Enabled Interactive System as claimed in claim 1, wherein the Visual Display Unit and the Audio Output Device (5) alternately provide the user with visual or auditory or audio-visual information relating to the selected product.
7. The Media Enabled Interactive System as claimed in claim 4 wherein the Board (1) is equipped with an Information Transfer Means for accepting information transmitted by the Means for Transmission on the Sample Box (2) and transmitting said information to the Consumer Interaction Apparatus.
8. The Media Enabled Interactive System as claimed in claims 4 and 7 wherein transmission of information may occur through means of the Board (1) through the Control Unit or through direct transmission to the Consumer Interaction Apparatus through the Control Unit.
9. The Media Enabled Interactive System as claimed in claim 4 wherein said Data Storage Medium may include but need not be limited to a secure disk (SD) card, a flash drive, a hard drive or any other form of storage medium capable of storing digital information.
10. The Media Enabled Interactive System as claimed in claim 4 wherein the Information Transmission Means is a wired means such as a USB-based data transmission system
11. The Media Enabled Interactive System as claimed in claim 4 wherein the Information Transmission Means is wireless and can accordingly include transmission by wifi, Bluetooth, or other forms of wireless transmission of information.
12. The Media Enabled Interactive System as claimed in claim 1 wherein the Sample Box (2) has an insertion containing information regarding a particular product into the Board (1) which would indicate the availability of information, opportunity for inspection and purchasing options regarding that product on the Consumer Interaction Apparatus to the consumer.
13. The Media Enabled Interactive System as claimed in claim 1 wherein the Consumer Interaction Apparatus (3) optionally includes a Means for Enabling a Consumer Transaction comprising a means for initiating an electronic payment, a means for conducting a transaction through an online payment gateway and a means for generating a receipt of a completed transaction.
14. A method to provide a comprehensive retail experience to the consumer encompassing the provision of multi-media information about the product and information regarding its origin of manufacture and its physical characteristics and features comprising:
i. A Board (1) with a plurality of power distribution units, USB ports, DC jacks and mounting slots,
ii. one or more Sample Boxes (2) of varying dimension for the purpose of containing the product samples, equipped with a means for mounting said Sample Boxes (2) on the Board (1),
iii. a Consumer Interaction Apparatus including a Means for Consumer Input, a Visual Display Unit and an Audio Output Device (5), and
iv. a Control Unit,
Wherein
i. The Visual Display Unit displays a range of product options which may be chosen from through the input means;
ii. Once the input means receives input relating to a specific product option, the Visual Display Unit displays a list of information pertaining to that selected product which may include but is not limited to printed information, static images, audio-visual information and virtual reality displays;
iii. Upon selection of a choice from the list of information pertaining to the selected product by means of the input means, the Control Unit directs the Visual Display Unit to display video output, audio output or a combination thereof pertaining to the selected choice,

15. A method to provide a comprehensive retail experience to the consumer encompassing an examination of the physical characteristics and features of said product comprising:
A Board (1) with a plurality of power distribution units, USB ports, DC jacks and mounting slots,
one or more Sample Boxes (2) of varying dimension for the purpose of containing the product samples, in turn comprising,
i. a Lid (3) used to keep the Sample Box (2) open or closed,
ii. a Servo Motor (4) fitted with the Lid (3) comprising a lead screw which facilitates rotation and controls the opening and closing of the Lid (3) upon receiving a signal
iii. a PCB Motor Control Module to control the functioning of the Servo Motor (4)
iv. a Slider which works independently or in combination with Servo Motor (4) to facilitate the opening and closing of the Lid (3),
v. one or more Limit Switches which work in combination with the PCB Motor Control Module to set the threshold limit for the Slider to restrict the opening of the Lid (3) beyond a preset limit
vi. a Link which works in combination with the Slider and the Limit Switches to facilitate the opening and closing of the Lid (3),
vii. an Outer Shell containing an Inner cavity within which the product is placed
viii. a Mechanical Base which acts as a base for the Servo Motor (4),
ix. Mounting holes to attach the Sample Box (2) to the Board (1).
x. a Consumer Interaction Apparatus including a means for consumer input, a Visual Display Unit and an Audio Output Device (5),
xi. Sensor and
xii. a Control Unit,
Wherein
i. The Visual Display Unit displays a range of product options which may be chosen from
ii. A specific product option is chosen through the input means;
iii. Once the input means receives input relating to a specific product option, said input is conveyed to the Control Unit, which conveys an instruction to the PCB Motor Control Module to engage the Servo Motor (4)
iv. The Servo Motor (4) acts upon the Slider to open the Lid (3) of the Sample Box (2) enabling a visual and tactile examination of a physical sample of the selected product;
v. The PCB Motor Control Module also instructs the Limit Switch to prevent the Slider from opening the Lid (3) beyond a preset limit
vi. Once the visual and tactile examination of the selected product is completed, the physical sample of the selected product is returned to the Sample Box (2) and an appropriate input is provided by way of the input means to close the Lid (3)
vii. Said input is conveyed to the Control Unit, which conveys an instruction to the PCB Motor Control Module to engage the Servo Motor (4)
viii. The Servo Motor (4) acts upon the Slider to close the Lid (3) of the Sample Box (2)
16. The method as claimed in claim 15, wherein
i. the Sensor, which may be an RFID sensor, an NFC tag, a Bluetooth sensor, or any other sensor capable of wirelessly communicating with the Control Unit, communicates with the Control Unit to inform the Control Unit that the Sample Box (2) containing the product has moved a pre-determined distance away from the Media Enabled Interactive System
ii. Upon receiving input from the Sensor, the Control Unit initiates an alert system consisting of audio-visual alerts and notifications to a central database that the product has been removed from the Media Enabled Interactive System
17. A method as claimed in claims 14 and 15 wherein a consumer may initiate, carry out and complete a transaction relating to a selected product, wherein:
i. Upon selection of a product, an option for initiating a transaction with respect to said product;
ii. Upon selection of the option to initiate a transaction, the Control Unit communicates with the means for reading payment information to activate such means for reading payment information and prepare such means for reading payment information to receive payment information;
iii. Upon receipt of payment information, the Control Unit communicates with an online payment gateway to complete the transaction;
iv. Once the transaction is completed, the Control Unit communicates with a means for generating a receipt to generate a receipt of the transaction and deliver the same to the consumer or to an online address specified by the consumer;
18. The method as claimed in claim 15 wherein, irrespective of whether the physical sample of the product is placed back inside the Sample Box (2) or not, the Lid (3) closes automatically upon receiving input from the Control Unit.
19. A Media Enabled Interactive System substantially as herein described.

Dated this the 8th day of December, 2017

Vijeta Jha (IN/PA/2820)
Agent for the Applicant