FORM 2
THE PATENTS ACT, 1970
(39 of 1970)
&
THE PATENTS RULES, 2003
COMPLETE SPECIFICATION (See section 10, rule 13)
1. Title of the invention: DETERMINING MATURITY STATUS OF AN ORGANIZATION IN A
TECHNOLOGY AREA
2. Applicant(s)
NAME NATIONALITY ADDRESS
TATA CONSULTANCY Indian Nirmal Building, 9th Floor, Nariman Point,
SERVICES LIMITED Mumbai 400021, Maharashtra, India
3. Preamble to the description
COMPLETE SPECIFICATION The following specification particularly describes the invention and the manner in which it
is to be performed.

TECHNICAL FIELD
[0001] The present subject matter described herein, in general, relates to systems and
methods for determining a maturity status of an organization in a technology area.
BACKGROUND
[0002] A lot of organizations are increasingly depending on technology as a backbone
for growth and long term sustainability. Emergence of new technology areas and transformation of existing technologies is occurring at a fast pace. As a result, significant challenges exist for those organizations that do not efficiently and effectively manage technology. Presently, organizations, such as Information Technology (IT) organizations deal with a plurality of product and service technology areas. Therefore, it is important for such organizations to pay attention to building, maintaining, and enhancing their capabilities in providing services in the plurality of technology areas in a systematic manner in order to attend to organizational and customer needs.
SUMMARY
[0003] This summary is provided to introduce concepts related to determining a
maturity status of an organization in a technology area and the concepts are further described below in the detailed description. This summary is not intended to identify essential features of the claimed subject matter nor is it intended for use in determining or limiting the scope of the claimed subject matter.
[0004] In one implementation, a system for determining a maturity status of an
organization in a technology area is provided. The system comprises a processor and a memory coupled to the processor. The memory comprises a definition module configured to define a Technology Service Maturity Model (TSMM). The TSMM comprises a set of maturity levels indicating at least one of an aspired proficiency level and a current proficiency level of the organization in the technology area. The TSMM further comprises a set of capability attributes for each of the maturity levels. The set of capability attributes comprises at least one of competency, asset, delivery, pre-sales, collaboration, and branding. The system

further comprises an assessment module configured to determine the maturity status of the organization in the technology area based upon the set of capability attributes possessed by the organization in the each of the maturity levels.
BRIEF DESCRIPTION OF THE DRAWINGS
[0005] The detailed description is described with reference to the accompanying
figures. In the figures, the left-most digit(s) of a reference number identifies the figure in which the reference number first appears. The same numbers are used throughout the drawings to reference like features and components.
[0006] Figure 1 illustrates a network implementation of a system for determining a
maturity status of an organization in a technology area, in accordance with an embodiment of the present subject matter.
[0007] Figure 2 is a pictorial representation of a technology service maturity model
illustrating a mapping of a 5E maturity model with a 5I maturity model, a 5P maturity model, and a 5L maturity model, in accordance with an embodiment of the present subject matter.
[0008] Figure 3 is a template for describing a set of capability attributes and benefits
for a set of stakeholders at a maturity level, in accordance with an embodiment of the present subject matter.
[0009] Figure 4 is a template for describing a set of activities to be performed at each
capability attribute for a maturity level, in accordance with an embodiment of the present subject matter.
[0010] Figure 5 shows activity counts for a given maturity level and corresponding
capability attributes, in accordance with an embodiment of the present subject matter.
[0011] Figure 6A to 6C show assessment reports of an organization in a technology
area, in accordance with an embodiment of the present subject matter.
[0012] Figure 7 shows a flowchart illustrating a method for determining a maturity
status of an organization in a technology area, in accordance with an embodiment of the present subject matter.

DETAILED DESCRIPTION
[0013] System and method for determining a maturity status of an organization in a
technology area are described herein. Technology areas refer to areas in which the organization provides services and, thus, may include service technology areas, such as HR, finance and cloud computing, and product technology areas, such as SAP and Oracle. In one implementation, an organization may focus on certain technology areas only if the technology areas bring benefit to stakeholders. To deliver the benefit to the stakeholders, the organization needs to focus on building capability in the technology areas. It is to be understood that the capability has to mature on a fast track over a time period to maximize benefit for the stakeholders.
[0014] In one implementation, the organization may wish to focus on a technology
area, such as cloud computing. In order to judge how the organization is learning, leveraging, and becoming an expert in the technology area, a Technology Service Maturity Model (TSMM) may be defined. The TSMM may be used to determine the maturity status of the organization in a technology area. The TSMM may also suggest ways to move step by step in order to attain maturity in the technology area. Specifically, if the organization decides to focus on a particular technology area, then the TSMM may suggest how the organization should plan in order to mature as a service provider in that particular technology area and become a market leader.
[0015] In the present subject matter, the TSMM may include a set of maturity levels.
The set of maturity levels indicate at least one of an aspired proficiency level and a current proficiency level of the organization in a given technology area. The TSMM may also include a set of capability attributes for each of the maturity levels. The set of capability attributes is a skill set that can be used by the organization to build or demonstrate different levels of capabilities, in the given technology area, corresponding to the different maturity levels. Further, the TSMM may also include a benefit dimension indicating benefits for a set of stakeholders at each of the maturity levels. The set of stakeholders may be benefitted when the organization acquires the set of capabilities defined for each of the maturity levels in the given technology area. The stakeholders may include the organization, customers, and employees. The benefits, at each of the maturity levels, are realized for each stakeholder both

from a lag perspective and a lead perspective, and hence may be assessed based on a lag indicator and a lead indicator. The lag indicator at each maturity level corresponds to benefits realized after an organization has attained the maturity level. In one implementation, the lag indicator levels correspond to 5P maturity model, namely, presence, penetration, performance, perfect, and prime. The lead indicator at each maturity level corresponds to benefits that occur while an organization is in the process of attaining the maturity level. In one implementation, the lead indicator levels correspond to 5L maturity levels, namely, learning, leveraging, learned, leveraged, and leader.
[0016] The TSMM may recommend a set of activities for each of the capability
attributes in each of the maturity levels to be performed by the organization in order to attain a maturity level. The TSMM may further include a set of measurement guidelines for measuring the set of activities performed by the organization, thereby assisting in determining a maturity status of the organization in the given technology area.
[0017] Further, after defining the set of capability attributes and the benefits for the set
stakeholders at each of the maturity levels, the system may generate assessment reports based upon a set of rules. The assessment reports may be analyzed to align a focus of the organization with business goals.
[0018] While aspects of described system and method for determining a maturity
status of an organization in a technology area may be implemented in any number of different computing systems, environments, and/or configurations, the embodiments are described in the context of the following exemplary system.
[0019] Referring now to Figure 1, a network implementation 100 of a system 102 for
determining a maturity status of an organization in a technology area is illustrated, in accordance with an embodiment of the present subject matter. Further, the system 102 may be implemented in a variety of computing systems, such as a laptop computer, a desktop computer, a notebook, a workstation, a mainframe computer, a server, a network server, and the like. It will be understood that the system 102 may be accessed by the employees of the organization through one or more client devices 104-1, 104-2,…104-N, collectively referred to as client devices 104 hereinafter, or applications residing on client devices 104. Examples of the client devices 104 may include, but are not limited to, a portable computer, a personal

digital assistant, a handheld device, and a workstation. The client devices 104 are communicatively coupled to the system 102 through a network 106.
[0020] In one implementation, the network 106 may be a wireless network, a wired
network or a combination thereof. The network 106 can be implemented as one of the different types of networks, such as intranet, local area network (LAN), wide area network (WAN), the internet, and the like. The network 106 may either be a dedicated network or a shared network. The shared network represents an association of the different types of networks that use a variety of protocols, for example, Hypertext Transfer Protocol (HTTP), Transmission Control Protocol/Internet Protocol (TCP/IP), Wireless Application Protocol (WAP), and the like, to communicate with one another. Further the network 106 may include a variety of network devices, including routers, bridges, servers, computing devices, storage devices, and the like.
[0021] In one embodiment, the system 102 may include at least one processor 108, an
I/O interface 110, and a memory 112. The at least one processor 108 may be implemented as one or more microprocessors, microcomputers, microcontrollers, digital signal processors, central processing units, state machines, logic circuitries, and/or any devices that manipulate signals based on operational instructions. Among other capabilities, the at least one processor 108 is configured to fetch and execute computer-readable instructions stored in the memory 112.
[0022] The I/O interface 110 may include a variety of software and hardware
interfaces, for example, a web interface, a graphical user interface, and the like. The I/O interface 110 may allow the system 102 to interact with a user directly or through the client devices 104. Further, the I/O interface 110 may enable the system 102 to communicate with other computing devices, such as web servers and external data servers (not shown). The I/O interface 110 can facilitate multiple communications within a wide variety of networks and protocol types, including wired networks, for example, LAN, cable, etc., and wireless networks, such as WLAN, cellular, or satellite. The I/O interface 110 may include one or more ports for connecting a number of devices to one another or to another server.
[0023] The memory 112 may include any computer-readable medium known in the art
including, for example, volatile memory, such as static random access memory (SRAM) and

dynamic random access memory (DRAM), and/or non-volatile memory, such as read only memory (ROM), erasable programmable ROM, flash memories, hard disks, optical disks, and magnetic tapes. The memory 112 may include modules 114 and data 116.
[0024] The modules 114 include routines, programs, objects, components, data
structures, etc., which perform particular tasks or implement particular abstract data types. In one implementation, the modules 114 may include a definition module 118, an assessment module 120, a report module 122, an analytics module 124, and other modules 126. The other modules 126 may include programs or coded instructions that supplement applications and functions of the system 102.
[0025] The data 116, amongst other things, serves as a repository for storing data
processed, received, and generated by one or more of the modules 114. The data 116 may also include other data 128. The other data 128 may include data generated as a result of the execution of one or more modules in the other module 126.
[0026] In one embodiment, the system 102 helps in determining a maturity status of
an organization in a technology area. Examples of the organization may include an IT organization, a product manufacturing organization, a telecommunication organization, or other large conglomerates. The present subject matter may be explained mainly considering the organization to be an IT organization; however, it will be appreciated by a person skilled in the art that the organization may be any organization involved in any line of business.
[0027] In one implementation, the system 102 may build and use a Technology
Service Maturity Model (TSMM) for determining the maturity status of an organization in a technology area. Further, in one implementation, the TSMM may be stored in a database 130 that is connected to the system 102 and the various modules in the modules 114, as shown in figure 1. Although in the present embodiment the database 130 is shown to be outside the system 102, in another embodiment, the database 130 may be a part of the system 102.
[0028] In one implementation, the definition module 118 may be configured to define
the TSMM. Technology areas refer to areas in which the organization provides services and, thus, may include service technology areas, such as HR, finance and cloud computing, and product technology areas, such as SAP and Oracle. In the present implementation, the TSMM may comprise a set of maturity levels, a set of capability attributes, and a benefit dimension.

The set of maturity levels corresponds to the different levels of proficiency that an organization may possess as it develops capabilities in providing services in a technology area. For example, the organization may either be a new entrant or a reasonably experienced player or a veteran in a technology area. Therefore, in the order to assess the maturity status of the organization in a technology area, the set of maturity levels are defined.
[0029] In one implementation, the set of maturity levels may be built around a 5E
maturity model where different levels of maturity in the 5E maturity model correspond to the different proficiency levels. The levels in the 5E maturity model include an emerge level, an engage level, an establish level, an excel level, and an excite level. A level of proficiency of the organization in a technology area increases as the organization moves from the emerge level to the excite level. In order to attain maturity in each of the maturity levels, the organization needs to have certain capabilities. Such capabilities are defined in the set of capability attributes. The set of capability attributes is a skill set that can be used by the organization to build or demonstrate different levels of capabilities in the given technology area corresponding to the different maturity levels. In one implementation, the set of capability attributes includes at least one of competency, asset, delivery, pre-sales, collaboration, and branding.
[0030] Consider that the organization wishes to enter into a technology area, such as
cloud computing, for providing services. In order to enter into the cloud computing market, the organization would typically begin with pre-sales. During pre-sales, the organization would aim at convincing and converting a customer. For this, the customer should gain trust in the organization during pre-sales. After the customer is converted, the organization should deliver services or products of right quality within a predetermined time, so that the commitments made at the time of pre-sales are met and the organization can become a trusted service provider. In other words, the organization should posses skills related to delivery. Further, in order to do the pre-sales and delivery properly, the organization may posses some assets. Example of assets may include software, requirements gathering templates, checklists, and the like. Assets help in ensuring that all requirements from the customer are gathered properly, quality control processes are in place and that the product delivered covers all the requirements of the customer. Therefore, assets help in timely delivery and quality assurance.

[0031] Further, for delivering a project assigned by the customer, the organization
should posses certain competencies. The competencies may relate to business skills, technical skills, customer handling capabilities, leadership skills, innovation skills, non-technology skills, such as communication skills, and the like. Also, to make use of competencies available with different resources, the employees may have to collaborate to obtain synergies from working as a team. The collaboration may be internal or/and external. For example, in internal collaboration, the employees of the organization may work together as a team despite being placed at different locations or in different business units. In external collaboration, the employees may need to collaborate with the customer, vendors, universities, etc., for delivery of the project. For example, the customer may help in training the employees in case the technology area is new. Further, to attract good projects and build reputation in the technology area, the organization may undertake branding related activities. In one example, the organization may publicize an appreciation received from the customer, a maturity level that the organization has achieved in the technology area, market share of the organization, and the like. Therefore, as mentioned above, the set of capability attributes may help the organization to assess its current maturity level and plan on how it may move from one maturity level to another.
[0032] In one implementation, the set of capability attributes may be built, assessed
and matured in the organization using a 5I maturity model, where the different levels of capabilities in the 5I maturity model correspond to the different maturity levels. The levels in the 5I maturity model include intent, initiate, initiative, internalize, and innovate. The 5I maturity model may help the organization in scaling up the set of capability attributes in a systematic and structured manner in terms of depth, breadth, market visibility, and market recognition. Specifically, as per the 5I maturity model, the organization shows an intent to develop the set of capability attributes when the maturity level is at the emerge level. In one example, the organization may show the intent to develop the set of capabilities in a technology area by considering future prospects of the technology area and an amount of revenue that may be generated by providing services in the technology area. To move to the next maturity level, i.e., engage level, the organization would have to initiate the development of the set of capability attributes. In one example, the organization may initiate the

development by participating in seminars, creating a business plan, talking to a technology partners, talking to top management, and the like.
[0033] An organization that is at the next maturity level, i.e., establish level, would
drive initiatives to develop the set of capability attributes. In one example, the organization may take initiatives by putting in place processes and structures to proactively support pre-sales and delivery, and to efficiently scale-up its capabilities. Furthermore, as per the 5I maturity model, the organization would ensure internalization of the initiatives across its ecosystem with equal effectiveness by building the set of capability attributes to achieve the excel level. In one example, the organization may ensure internalization by having widespread recognition of its capabilities in providing services in the technology area and of the skills of the employees working in the technology area, both internally and externally. Furthermore, in order to move to a final maturity level, i.e., excite level, the organization would have to build the capability to innovate to develop new market opportunities, create intellectual property and assert itself as a leader in the technology area.
[0034] Therefore, it may be understood that the 5I maturity model may be used to
develop the set of capability attributes in each of the maturity levels. Further, the set of capability attributes may be developed for each of the maturity levels so as to benefit a set of stakeholders. Aligning the set of capability attributes to benefit the set of stakeholders ensures that the investment is aligned to business results. In one implementation, the benefit dimension included in the TSMM may indicate benefits for the set of stakeholders, such as an employee or individual in the organization, a customer of the organization, and the organization itself. In one implementation, the benefits, at each of the maturity levels, are realized for each stakeholder both from a lag perspective and a lead perspective, and hence may be assessed based on a lag indicator and a lead indicator. The lag indicator at each maturity level corresponds to benefits realized after an organization has attained the maturity level. In one implementation, the lag indicator levels correspond to 5P maturity model, namely, presence, penetration, performance, perfect, and prime. The lag indicators may be used to plan and assess a growth in maturity level from a prematurity stage to a market leader stage. For example, when the organization reaches the Emerge maturity level, the organization would have a presence in the market with respect to the technology area, and hence the lag indicator is market presence. Subsequently, the organization may penetrate in

the market by trying to capture more customers. Thereafter, the organization may show performance by delivering right quality of service and/or product within a pre-decided time. Subsequently, the organization may perfect itself in the technology area, and finally the organization may become a prime player in the market for the technology area.
[0035] On the other hand, the lead indicators at each maturity level correspond to
benefits that occur while an organization is in the process of attaining the maturity level and can be used to ensure that the organization is on the right track towards becoming a prime player in the market. In one implementation, the lead indicators are based on a 5L maturity model comprising learning, leveraging, learned, leveraged, and leader. In the present implementation, as per the lead indicators, the organization grows from first learning, to then leveraging the learning, and then to implementing the learning in a scalable and structured manner. Subsequently, the structured learning gained by the team is leveraged. In the end, the organization becomes a market leader. Therefore, the lag indicators and the lead indicators are used to indicate the benefits realized by the set of stakeholders.
[0036] As mentioned above, the system 102 also includes the assessment module 120,
the report module 122, and the analytics module 124. The assessment module 120 is configured to determine the maturity status of the organization in a technology area based upon the set of capability attributes possessed by the organization in the each of the maturity levels. The report module 122 is configured to generate assessment reports based on a set of rules, as will be described later. Further, the analytics module 124 is configured to determine a pattern of weak points and a pattern of good points from the assessment reports in order to help in taking corrective actions. For example, the analytic module 124 may analyze the assessment reports (described later with reference to Figures 6A-6C) and share an observation that the organization has to improve its branding capability across a technology service area. Similarly, in another example, by analyzing the maturity levels in the assessment reports, the analytics module 124 may provide the observation to strengthen asset capability for a technology area.
[0037] The TSMM, as described above, may be summarized and represented as
shown in Figure 2. Figure 2 shows a pictorial representation 200 of a technology service maturity model illustrating a mapping of the 5E maturity model with the 5I maturity model,

the 5P maturity model, and the 5L maturity model. Specifically, block 202 in Figure 2 shows that in order to be in the emerge level, the organization should a) have an intent to focus on a technology area, b) have some presence in a market corresponding to the technology area, and c) be learning the technology area in order to move to a next level of proficiency in the technology area. Further, block 204 shows that in order to be in the engage level, the organization should a) initiate to develop the set of capability attributes, b) try to penetrate into the market, c) be leveraging the learning of the technology area in order to move to a next level of proficiency in the technology area. Furthermore, block 206 shows that in order to be in the establish level, the organization should a) take initiative to develop the set of capability attributes, b) perform well in the technology area, c) have learned the technology area well in order to move to a next level of proficiency in the technology area. Similarly, blocks 208 and 210 indicate steps to be taken by the organization in order to be in the excel level and excite level, respectively.
[0038] As mentioned above, the definition module 118 is configured to define the set
of capability attributes and the benefits for the set of stakeholders for each of the maturity levels in the TSMM. In order to systematically define the set of capability attributes and the benefits to the set of stakeholders, a template may be used.
[0039] Figure 3 shows a template 300 for defining the set of capability attributes and
the benefits for the set of stakeholders at a maturity level, in accordance with an embodiment of the present subject matter. Specifically, the template 300 comprises a row 302 for indicating a maturity level, a row 304 for indicating a corresponding 5I maturity model on which a capability is based, rows 306 for describing the set of capability attributes, rows 308 for describing the lag indicator and the lead indicator, and rows 310 for describing the set of stakeholders. In one implementation, the template 300 may be used as shown in Table 1 below.
[0040] Table 1 describes the set of capability attributes and the benefits for the set of
stakeholders at the emerge level of the set of maturity levels. Specifically, Table 1 shows that, at the emerge level, the organization has an intent to focus on a technology area as the organization envisions good business opportunity in the technology area. In one example, the organization may show the intent to develop the set of capability attributes in cloud

computing considering future prospects of cloud computing. As shown in Table 1, the set of capability attributes, such as competency, asset, delivery, pre-sales, collaboration, and branding are described for the emerge level. Specifically, the Table 1 suggests that in the emerge level, the competency needs to be identified and processes need to be defined to attain the competency. Further, the assets, such as checklists, templates, software, and delivery documents, may be identified and/or created. Furthermore, during delivery, a proof-of-concept may be created and pilot projects may be received from the customer. For example, the organization may provide discounts for the pilot project or may even do the pilot projects for free. Further, the organization may also assure the customer of quality and timely delivery. Furthermore, during presales, the organization may enquire about opportunities in the technology area, i.e., cloud computing, and also choose a customer base. The organization may also choose to cross-sell to existing customers or go to new potential customers by formulating a sales strategy. Further, in pre-sales, the organization may prepare presentations to attract customers and ask the customers for pilot projects.
[0041] Further, during collaboration, the organization may collaborate with
technology partners and HR for training and staffing opportunities. Specifically, the organization may request the HR to provide potential candidates who can actually start working/learning in the technology area. Furthermore, for branding, the organization may identify core people and position them in key opportunities. The organization may start marketing the pilot projects done for the customers in order to attract new potential customers.
[0042] Table 1 also shows the lag indicator and lead indicator definitions.
Specifically, for the emerge level, the lag indicator is ‘presence’ and the lead indicator is ‘learning’. Further, Table 1 also describes the benefits realized by the set of stakeholders, such as customer, employee, and the organization. Table 1 suggests that when the organization is at the emerge level, the customer should feel satisfied by the project delivery even if the project was a pilot project. Further, the customer should provide feedback on at least the key people working on the project. The feedback received from the customer may help in assessing the capability of the team working on the project. Further, the customer should also appreciate the investment of time and effort by the organization.

[0043] Table 1 also describes the benefits for the employee. In one example, the
employee may have an opportunity to learn the technology area. The employee should feel that the technology area has reasonable future prospects. The employee also gets a chance to define processes as the technology area is new. The employee may also participate in justifying a business case for focusing in the technology area. The employee may justify the business case by studying market potential, expected demand, citing cases of competition which is also focusing on the same technology area, and using other methods as will be understood. Further, table 1 also describes the benefits for the organization. Specifically, the organization is able to enter into a new technology area, attract interested people, and invest in planning for growth. Therefore, it may be understood that Table 1 succinctly describes the set of capability attributes and the benefits for the set of stakeholders at the emerge level.
[0044] Similarly, Table 2 as shown below succinctly describes the set of capability
attributes and the benefits for the set of stakeholders in the engage level. Specifically, Table 2 shows that the organization has moved on to the next level of maturity, i.e., engage level and is penetrating into the market with respect to a technology area. To penetrate into the market, the organization takes initiations in the engage level. Table 2 also shows that the organization is leveraging the learning received in the emerge level. Similarly, Tables 3-5 as shown below succinctly describe the set of capability attributes and the benefits for the set of stakeholders in the establish level, the excel level, and the excite level, respectively.

Table 1: Description of the set of capability attributes and description of benefits for the set of stakeholders at the emerge level of maturity:

Maturity Level – Emerge (EM) level
The set of capability attributes Organization has an intent to focus (INTENT) on a technology area
Competency (CM) Identify need & define process
Asset (AS) Identify need & define process
Delivery (DV) Create Proof-of-Concept (PoC) and Pilot Projects
Pre-Sales (PS) Enquire opportunity in chosen market and customer base
Collaboration (CL) Collaborate with partner and HR for training and staffing opportunities
Branding (BD) Identify core people & position them in key opportunities
Benefits – Lag indicator Organization has shown presence in the technology area (PRESENCE)
Benefits – Lead indicator Organization starts learning in a systematic way (LEARNING)
Customer Satisfaction in project delivery
Feedback on Key People
Appreciate the investment by the organization in the technology area
Employee Opportunity to learn the technology area
Opportunity to define processes
Participate in justifying business case for focusing in the technology area
Organization Entry to the technology area
Attracting interested people
Investment and planning for growth

Table 2: Description of the set of capability attributes and description of benefits for the set of stakeholders at the engage level of maturity:
Maturity Level - Engage (EN) level
The set of capability attributes Organization has initiated steps (INITIATE)
Competency (CM) Assessment and train-to-trainer (T3) training
Asset (AS) Build and start managing inventory of assets for consulting and delivery
Delivery (DV) Adequate engagements in hand for consulting, implementation and support
Pre-Sale (PS) Contribute to winning deals through good solution proposals
Collaboration (CL) Collaboration with partners and projects in supporting delivery and asset building
Branding (BD) Key assets are positioned and recognized
Benefits – Lag indicator Organization gains Penetration (PENETRATION)
Benefits – Lead indicator Organization starts Leveraging the capability attributes (LEVERAGING)
Customer Quality-of-Services (QoS) in project delivery
Feedback on T3 & Training
Feedback on Asset usage
Employee Aspire for T3 trainer
Build competency in core and complementary area
Build assets and use existing assets appropriate for opportunity
Organization Impact on T3, training & asset
Impact on opportunity win-loss ratio and quality of opportunity
Impact on delivery assurance

Table 3: Description of the set of capability attributes and description of benefits for the set of stakeholders at the establish level of maturity:

Maturity Level - Establish (ES) level
The set of capability attributes Organization has taken initiative to create impact (INITIATIVE)
Competency (CM) Structured program to support pre-sale and delivery
Asset (AS) Program for Asset leverage - reuse, reference and creation
Delivery (DV) Solution and process driven delivery
Pre-Sale (PS) Solution based project wins
Collaboration (CL) Strong community culture and capability to support pre-sale and delivery
Branding (BD) Positive mindshare with technology partners
Benefits – Lag indicator Organization achieves business performance (PERFORMANCE)
Benefits – Lead indicator Organization gains through scalable and structured Learning (LEARNED)
Customer Quality of Experience (QoE) in project delivery
Recognition of key people in the engagement
Recognition of solution and asset used in the engagement
Employee Contribution to delivery
Contribution to pre-sale
Building partner relationship
Organization Impact on delivery acceleration and quality
Ability to baseline the productivity baseline and setting target
Trust of technology partner and investment in capability building

Table 4: Description of the set of capability attributes and description of benefits for the set of stakeholders at the excel level of maturity:

Maturity Level - Excel (EL) level
The set of capability attributes Organization has internalized the capability in the technology area (INTERNALIZE)
Competency (CM) Acceptance and visibility of the technology area within the organization
Asset (AS) Every asset is assessed on productivity and economic value
Delivery (DV) Certainty experienced by customer during delivery life cycle
Pre-Sale (PS) Winning multi-technology opportunity by integrating capability of the technology area
Collaboration (CL) Effective utilization of people and management of demand and supply
Branding (BD) Strong mindshare with analysts and expert groups on the technology area
Benefits – Lag indicator Organization aims to achieve perfection (PERFECT)
Benefits – Lead indicator It is a leveraged organization (LEVERAGED)
Customer QoS & QoE - Both are of high value in each engagement with least variation
Recognize Integrated Full Service capability
Positive feedback to analysts on organization and associated key people
Employee Appreciation through QoE
Satisfaction in delivering full service engagement and breadth of skill
Participation in analysts survey and conference presentation
Organization Delivering engagements with certainty
Creating visibility in ecosystem
Continuous gain in productivity

Table 5: Description of the set of capability attributes and description of benefits for the set of stakeholders at the excite level of maturity:

Maturity Level - Excite (EE) level
The set of capability attributes Organization innovates in the technology area (INNOVATE)
Competency (CM) Market benchmark and best-in-class recognition
Asset (AS) Creation of Intellectual Property (IP)from assets and its monetization
Delivery (DV) Recognition as best people and organization for delivery
Pre-Sale (PS) Capability to create blue ocean opportunity
Collaboration (CL) Empowered community driving market visibility and creating opportunities
Branding (BD) Market recognition as a leader in the technology area
Benefits – Lag indicator Organization becomes prime in the technology area (PRIME)
Benefits – Lead indicator Organization is recognized as Leader in the market place (LEADER)
Customer Accept the organization as best in class in the technology area
Consult organization and key people for blue ocean discussion and strategy
Top of the mind recall to discuss the opportunity with the organization
Employee Authoring international publication
Leading or participating blue ocean discussion
Grooming people as a mentor in the technology area
Organization IP based solution and method
Analysts acceptance as a market leader
Delivering business value to customer
[0045] In order to deliver the set capability attributes at each of the maturity levels,
TSMM may include a set of activities to be performed by the organization. The set of activities may be measured or assessed using a set of measurement guidelines. In order to systematically describe the set of activities and the set of measurement guidelines, a template 400, as shown in Figure 4, may be used. The template 400 includes a row 402 for indicating a maturity level, a column 404 for an index, a column 406 for describing the set of activities, and a column 408 for describing the measurement guidelines. In one implementation, the template 400 may be used in Tables 6-10 to describe the set of activities and the set of measurement guidelines for each of the maturity levels. Further, the index indicates a maturity level, a capability attribute, and an activity number. For example, in Table 6, the index

includes EM-CM-01, which means that the maturity level is emerge (EM) level, capability attribute is competency (CM), and the activity number is 01.
Table 06: Activity description and measurement guidelines for the emerge level:

Maturity Level - Emerge (Activity Description and Measurement Guidelines)
Index A set of Activities Measurement Guidelines
EM- Business need justification covering competency Reviewed 'Draft Business
CM-01 need – Drafted Plan'
EM- Strategy and operating process for building Reviewed 'Draft Business
CM-02 competency – Drafted Plan'
EM- Business need justification covering asset need – Reviewed 'Draft Business
AS-01 Drafted Plan'
EM- Operating process to build, use and reference asset – Reviewed 'Draft Business
AS-02 Drafted Plan'
EM- Customer/Prospect
DV-01 Identify customer need through business units Tracking
EM- Build Proof-of-Concept (PoC) with buy-in from Signed-off PoC
DV-02 business units or customer Need/Demo
EM- Execute a select set of projects to gain experience No. of Projects and No. of
DV-03 and expertise Consultants
EM- Factor market trend/impact/organization direction Reviewed 'Draft Business
PS-01 into business need justification Plan'
EM- Define process to capture customers' inquiry and Query/Need tracker &
PS-02 operationalize resolution
EM- Operationalize the collaboration for training within Reviewed 'Draft Business
CL-01 and across business units Plan'
EM- Operationalize the collaboration for staffing within Reviewed 'Draft Business
CL-02 and across business units Plan'
Community list may include a group of people who wanted to work in the technology area and a group of people who support the project and delivery, such as cloud computing service
EM- Identification of initial set of key people to support community in the
BD-01 pre-sales and delivery organization.

Table 7: Activity description and measurement guidelines for the engage level:

Maturity Level - Engage (Activity Description and Measurement Guidelines)
Index Activity Description Measurement Guideline
EN-CM-01 Plan & Operationalize training and assessment Tracker (To check progress)
EN-CM-02 Plan and Conduct T3 trainings Tracker
EN-AS-01 Centralize asset inventory in the organization and publish with access control Asset Master List (Includes a list of all important assets
EN-AS-02 Asset gap identification and prioritization Asset Development/Upgrade List
EN-AS-03 Review the need of Multi-service asset (across focus area) Multi-service Asset List (Includes composite assets covering multiple services to address a problem scenario
EN-AS-04 Build/upgrade/retire asset Net addition tracker
EN-AS-05 Review and update asset bundles - create, add, modify and delete Asset bundle tracker
EN-DV-01 Sign-off Service Level Assurance (For Technical query) to Delivery team Community list and Service Level Assurance (SLA) Tracker
EN-DV-02 Provide support to delivery team in resolving technical/solution query FAQ update and Query tracker
EN-DV-03 Provide framework for estimation (size, productivity and effort) Estimation Guideline - Draft
EN-PS-01 Create pre sale asset -capability deck, Case studies, solution framework Presale bundle checklist
EN-PS-02 Engage people for pre sale activity - proposal authoring and presentation People list and influence statistics
EN-CL-01 Asset Upgrade & Development - utilization of consultants across units Contribution tracker
EN-BD-01 Position and use of key asset No. of assets positioned and used
EN-BD-02 Publication of case study No. of case studies published
EN-BD-03 Customer reference on project delivery List of references available

Table 8: Activity description and measurement guidelines for the establilsh level:
Maturity Level - Establish (Activity Description and Measurement Guidelines)
Index Activity Description Measurement Guideline
ES-CM-01 Availability of faculty and training material at all proficiency level Faculty list and training deck
ES-CM-02 On-demand & 'planned' delivery of training (alliance support if needed) Training tracker
ES-CM-03 Operationalization of assessment and certification at all level Assessment & certification tracker
ES-CM-04 Continuous improvement on delivery and presale support Target setting and tracking
ES-AS-01 Monitoring of asset utilization - the coverage and improvement areas Feedback tracker
ES-AS-02 Customer reference on asset impact - both pre sale and delivery Reference tracker
ES-DV-01 Estimation Framework with Productivity baseline and improvement target Estimation Guidelines - Release
ES-DV-02 Use of solution accelerator in project delivery Pre-built solution and productivity
ES-DV-03 Use of methodology/framework in project delivery Published Framework/Methods
ES-DV-04 Track QoE (Feedback from Customer Senior Management) on project delivery Customer Feedback
ES-DV-05 Incorporate impact of Technology change on Delivery Reviewed Technology Change Plan
ES-PS-01 Track solution/framework led proposal wins Win/Loss Tracker and Analysis
ES-PS-02 Establish Technology/solution capability as differentiators Win/Loss Tracker and Analysis
ES-CL-01 SLA based support from Technology community SLA baseline and target
ES-BD-01 Leverage Alliance relationship in driving competency and certification Enablement Plan and Target
ES-BD-02 Joint Solution Initiative (with business units/partners) Pilot/Anchor customer

Table 9: Activity description and measurement guidelines for the excel level:

Maturity Level - Excel (Activity Description and Measurement Guidelines)
Index Activity Description Measurement Guideline
EL-CM-01 Completeness and Institutionalization of competency program Define measures and governance
EL-CM-02 Process & action on Customer and Alliance feedback/contribution Feedback/contribution measures
EL-AS-01 Asset bundling based on in-service and cross-service 'need analysis' Asset bundling tracker
EL-AS-02 Create asset bundles to impact on productivity Measure productivity gain
EL-AS-03 Perform valuation of asset bundles based on usage and business impact Asset Valuation tracker
EL-DV-01 Delivery experience with integrated service and end-to-end life cycle No. of Case Studies, No. of References
EL-DV-02 Best practice repository - on technology/service/methodology Live document on best practices
EL-DV-03 Articulate business benefit through project/program delivery Business Benefit Program Sheet
EL-DV-04 Contribution to technology excellence/communities No. of offerings, faculty and T3 training
EL-PS-01 Build and Deploy mature pre-sale assets Improvement in timeline & content
EL-PS-02 Participation in Integrated Full Service solution demonstration No. of large deals -participation & win
EL-PS-03 Manage solution-based reference No. of reference customers
EL-CL-01 Consultant positioning- monitoring/improvement at community and unit level Tracker & Action/initiative on gap
EL-CL-02 Support other communities through 'asset sharing' and mentoring Influence on community maturity
EL-BD-01 Participation in surveys and briefing with Analysts/Expert groups Analysts Reports/Positioning
EL-BD-02 Recognition of Offerings/solution by partner/analyst/expert groups Formal feedback/recognition

Table 10: Activity description and measurement guidelines for the excite level:

Maturity Level - Excite (Activity Description and Measurement Guidelines)
Index Activity Description Measurement Guideline
EE-CM-01 Benchmark the Competency Management and role progression Competency & progression metrics
EE-CM-02 Build consultants with multi-service capability No. of Multi-service consultants
EE-AS-01 Drive initiative and process towards IPR/trademark/copyright IPRs/Copyrights/Trademark tracker
EE-AS-02 Deliberate and Build asset to support blue ocean strategy Plan and Tracker
EE-DV-01 Operationalize process to have best customer 'mind recall' Experience certainty Tracker
EE-DV-02 Assess outcome from Business Benefit Program Publish and analyze results
EE-DV-03 Drive towards 'partner of choice' with alliance Alliance tracker and analysis
EE-PS-01 Drive Alliance influence deals (for Organization and Partner) Alliance tracker and analysis
EE-PS-02 Create opportunity across customers based on Business Benefit Program Opportunity Tracker
EE-CL-01 Empower community to influence consultant positioning & market leadership Governance and Tracker
EE-CL-02 Benchmark collaboration with external and internal ecosystem Benchmark tracker
EE-CL-03 Establish Innovative KM (content and collaboration) practices Identify measures and track
EE-BD-01 Participation in conferences as speakers/Publish articles in key journals/media Tracker
EE-BD-02 Global recognition of consultants and assets Track recognition
[0046] Tables 6-10 show that each of the activities is indexed by factoring the set of
capability attributes and a maturity level it represents. The set of activities may be collated for a given capability attribute and for a given maturity level as shown in Figure 5. Specifically, Figure 5 shows a table 500 for determining count of activities to be performed for a given maturity level and a given capability attribute. In one implementation, the table shown in Figure 5 may be generated by the definition module 118.

[0047] After set of the activities are defined for each of the capability attributes for
each of the maturity levels, the organization may start performing the set of activities in order to get mature in a technology area. The performance of the organization in completing the set of activities for each of the capability attributes may be used to assess a maturity status of the organization in the technology area. Further, the maturity status of the organization may also depend upon the assets created by the organization while performing the set of activities. In one implementation, the performance of the organization may be assessed using a set of rules defined by the assessment module 120. Based on the set of rules, assessment reports shown in Figure 6A-6C may be generated by the report module 122.
[0048] In one implementation, the set of rules may include ten rules. According to rule
1, an assessment report may be in a form of a matrix 600 having maturity levels in a first axis and the set of capability attributes in a second axis as shown in Figures 6A-6C. The matrix 600 may include a cell value 602, a column sum 604, a row maturity status 606, a final maturity status 608, and a matrix score 610 as shown in Figure 6B.
[0049] According to rule 2, the cell value for emerge level has a maximum limit of 1,
the cell value for engage level has a maximum limit of 2, the cell value for establish level has a maximum limit of 3, the cell value for excel level has a maximum limit of 4, and the cell value for excite level has a maximum limit of 5. Further, according to rule 3, the cell value in each cell is on a gradation from 0%, 25%, 50%, 75% and 100% of the maximum limit of a cell value. Figure 6A shows that the maximum possible score an organization can receive in each cell.
[0050] According to rule 4, as shown in Figure 6B, cells having cell values of 0%,
25% and 50% of the maximum limit will have a first type of visual marking. Further, cells having cell values of 75% of the maximum limit may have a second type of visual marking. Furthermore, cells having cell values of 100% of the maximum limit may have a third type of visual marking.
[0051] According to rule 5, if a cell has a first type of visual marking, then a
corresponding column sum and a corresponding maturity level will have the first type of visual marking irrespective of the cell values in the other cells in the same column. For example, Figure 6B shows that column 5 contains cells having the first type of visual

marking, therefore the corresponding column sum and the corresponding maturity level i.e. ‘excel’ will have the first type of visual marking irrespective of the cell values in the other cells in the same column.
[0052] According to rule 6, if a cell X has a first type of visual marking, then all the
cells Y in right of the cell X and in the same row will be have the first type of visual marking irrespective of the cell values in the cells Y. For example, Figure 6B shows that since a cell 612 has a first type of visual marking, a cell 614 also has the first type of visual marking irrespective of a fact that the cell 614 has a cell value of 100%. Further, rule 6 also requires that the row maturity status is denoted by the maturity level of a column with no cell having the first type of visual marking. In one example, if the first type visual marking is a red color, then the row maturity status is denoted by the maturity level of a last non-red cell that is not preceded by any red cell in a same row.
[0053] According to rule 7, if all of the set of capability attributes in a maturity level
have 100% cell values, then a bonus score for the same maturity level is 2.0 as show in Figures 6A-6C. Further, according to rule 8, a maturity status of the organization in a given technology area is of a column with no cell having the first type of visual marking. In one example, if the first type of visual marking is a red color, then the maturity status of the organization is the maturity level of a right most non-red column sum. Further, rule 8 also requires that the matrix score is an aggregate of all column sums having either second type of visual marking or third type of visual marking. In one example, if the first type of visual marking is red, then the matrix score is an aggregate of all non-red column sums.
[0054] Further, rules 9 and 10 are primarily related to governance of maturity progress
in the organization. Specifically, rule 9 requires that each technology area group in the organization should use report module 122 to generate the assessment reports 600 as shown in Figures 6A-6C on a quarterly basis. Further, rule 9 also requires that the assessment reports 600 get published on a dashboard and should be analyzed by the analytics module 124 to determine weak points and to plan value enhancement and maturity movement from emerge level to excite level. Further, according to rule 10, the quarterly produced assessment reports 600 should be analyzed by the analytics module 124 to determine a pattern of weak points, a pattern of good points, and may therefore help in taking corrective actions. Further, rule 10

also requires that new technology areas are also assessed for maturity. The assessment reports 600 may be used for taking pro-active actions for alignment of focus of the organization and for continuous improvement.
[0055] While the assessment of the maturity level of an organization by the
assessment module 120 has been described with reference to certain specific rules, it will be understood that these are merely examples, and different rules may be used based on the requirements of the organization.
[0056] Referring now to Figure 7, a method 700 for determining a maturity status of
an organization in a technology area is shown, in accordance with an embodiment of the present subject matter. The method 700 may be described in the general context of computer executable instructions. Generally, computer executable instructions can include routines, programs, objects, components, data structures, procedures, modules, functions, etc., that perform particular functions or implement particular abstract data types. The method 700 may also be practiced in a distributed computing environment where functions are performed by remote processing devices that are linked through a communications network. In a distributed computing environment, computer executable instructions may be located in both local and remote computer storage media, including memory storage devices.
[0057] The order in which the method 700 is described is not intended to be construed
as a limitation, and any number of the described method blocks can be combined in any order to implement the method 700 or alternate methods. Additionally, individual blocks may be deleted from the method 700 without departing from the spirit and scope of the subject matter described herein. Furthermore, the method can be implemented in any suitable hardware, software, firmware, or combination thereof. However, for ease of explanation, in the embodiments described below, the method 700 may be considered to be implemented in the above described system 102.
[0058] At block 702, a Technology Service Maturity Model (TSMM) is defined. The
TSMM may include a set of maturity levels indicating at least one of an aspired proficiency level and a current proficiency level of the organization in the technology area. The TSMM may further include a set of capability attributes for each of the maturity levels. Furthermore, the TSMM may include at least one activity to be performed for each of the capability

attributes in the each of the maturity levels. In one implementation, TSMM may be defined by the definition module 118.
[0059] At block 704, an indication of the at least one activity performed for each of
the capability attributes in each of the maturity levels is received. In one example, the indication is received by the assessment module 120.
[0060] At block 706, a maturity status of the organization in the technology area is
determined based upon the indication of the at least one activity performed for the set of capability attributes in each of the maturity levels. In one example, the maturity status of the organization is determined by the assessment module 120.
[0061] Although implementations for methods and systems for determining a maturity
status of an organization in a technology area have been described in language specific to structural features and/or methods, it is to be understood that the appended claims are not necessarily limited to the specific features or methods described. Rather, the specific features and methods are disclosed as examples of implementations for determining a maturity status of an organization in a technology area.

I/We claim:
1. A system (102) for determining a maturity status of an organization in a technology
area, the system (102) comprising:
a processor (108); and
a memory (112) coupled to the processor (108), the memory (112) comprising a definition module (118) configured to define a Technology Service
Maturity Model (TSMM) comprising
a set of maturity levels indicating at least one of an aspired proficiency level and a current proficiency level of the organization in the technology area; and
a set of capability attributes for each of the maturity levels, wherein the set of capability attributes comprises at least one of competency, asset, delivery, pre-sales, collaboration, and branding; and an assessment module (120) configured to determine the maturity status
of the organization in the technology area based upon the set of capability
attributes possessed by the organization in the each of the maturity levels.
2. The system (102) of claim 1, wherein the TSMM further comprises a benefit dimension indicating benefits for a set of stakeholders comprising at least one of an employee of the organization, a customer of the organization, and the organization.
3. The system (102) of claim 2, wherein the benefit dimension is associated with lag indicators and lead indicators, and wherein the lag indicator are based on a 5P maturity model comprising presence, penetration, performance, perfect, and prime, and wherein the lead indicators are based on a 5L maturity model comprising learning, leveraging, learned, leveraged and leader.
4. The system (102) of claim 1, wherein the set of maturity levels comprises at least one of an emerge level, an engage level, an establish level, an excel level, and an excite level.
5. The system (102) of claim 4, wherein the TSMM further comprises a 5I maturity model for developing the set of capability attributes for the organization in the each of the maturity levels, and wherein in the 5I maturity model, the organization

shows an intent to develop the set of capability attributes in the emerge level,
makes initiations to develop the set of capability attributes in the engage level,
drives initiatives to develop the set of capability attributes in the establish
level,
ensures internalization of the initiatives across the organization with equal
effectiveness by building the set of capability attributes to achieve excel level,
and
starts practicing innovation by developing the set of capability attributes in the
excite level.
6. The system (102) of claim 1, wherein the TSMM further comprises at least one activity for each of the capability attributes in the each of the maturity levels, wherein the at least one activity is performed by the organization.
7. The system (102) of claim 6, wherein the TSMM further comprises at least one measurement guideline for measuring at least one activity, wherein the at least one measurement guideline assist in determining the maturity status of the organization in the technology area.
8. The system (102) of claim 1, wherein the assessment module (120) is further configured to define a set of rules to determine the maturity status of the organization in the technology area.
9. The system (102) of claim 8, further comprising
a report module (122) configured to generate assessment reports based on the set of rules; and
an analytics module (124) configured to determine at least one of a pattern of weak points and good points of the organization in the set of maturity levels.
10. A method for determining a maturity status of an organization in a technology area,
the method comprising:
defining a Technology Service Maturity Model (TSMM) comprising
a set of maturity levels indicating at least one of an aspired proficiency
level and a current proficiency level of the organization in the technology area; a set of capability attributes for each of the maturity levels; and

at least one activity to be performed for each of the capability attributes
in the each of the maturity levels; and
determining the maturity status of the organization in the technology area based upon the at least one activity and the set of capability attributes possessed by the organization in the each of the maturity levels.
11. The method of claim 10, wherein the set of capability attributes comprises at least one of competency, asset, delivery, pre-sales, collaboration, and branding, and wherein the set of maturity levels comprises at least one of an emerge level, an engage level, an establish level, an excel level, and an excite level.
12. The method of claim 10, wherein the TSMM further comprises a benefit dimension indicating benefits for a set of stakeholders comprising at least one of an employee of the organization, a customer of the organization, and the organization, and wherein the benefit dimension is associated with lag indicators and lead indicators, and wherein the lag indicators are based on a 5P maturity model comprising presence, penetration, performance, perfect, and prime, and wherein the lead indicators are based on a 5L maturity model comprising learning, leveraging, learned, leveraged and leader.
13. The method of claim 10, wherein the TSMM further comprises at least one measurement guideline for measuring the at least one activity, wherein the at least one measurement guideline assist in determining the maturity status of the organization in the technology area.
14. The method of claim 10, further comprising defining a set of rules to determine the maturity status of the organization in the technology area.
15. The method of claim 14, further comprising generating assessment reports based on the set of rules, wherein the assessment reports comprises a cell value, an aggregate column value, a row maturity status, a matrix score, a bonus score, and the maturity status.
16. The method of claim 14, wherein the set of rules includes rules for determining
a maximum score for each of the capability attributes in each of the maturity levels,
a bonus score for each of the capability attributes in each of the maturity levels, and

a passing percentage for each of the capability attributes in each of the maturity levels. 17. A computer-readable medium having embodied thereon a computer program for executing a method for determining a maturity status of an organization in a technology area, the method comprising:
defining a Technology Service Maturity Model (TSMM) comprising
a set of maturity levels indicating at least one of an aspired proficiency level and a current proficiency level of the organization in the technology area; a set of capability attributes for each of the maturity levels; and at least one activity for each of the capability attributes in the each of the maturity levels; and
determining the maturity status of the organization in the technology area based upon the at least one activity and the set of capability attributes possessed by the organization in the each of the maturity levels.