FORM 2
THE PATENTS ACT, 1970
(39 of 1970)
&
THE PATENTS RULES, 2003 COMPLETE SPECIFICATION
[See section 10 and rule 13]
1. TITLE OF THE INVENTION:
SYSTEM AND METHOD FOR CONTENT DISTRIBUTION
APPLICANT:
1 NAME: MOBILEWARE TECHNOLGIES PVT, LTD. NATIONALITY:An Indian Company
ADDRESS:4,Zapoorza,
SahityaSahwas, Kalanagar, Bandra East, Mumbai-400 051, India.
The following specification particularly describes the invention and the manner in which it is to be performed.

SYSTEM AND METHOD FOR CONTENT DISTRIBUTION
FIELD OF INVENTION
[0001] The present invention is directed to a system and a method for content
distribution. More particularly the present invention is directed to a system and a method for content distribution for telecom subscribers directly from the retail outlets.
BACKGROUND OF INVENTION
[0002] Subscribers typically face problems in discovery and delivery of content. The
typical discovery process is via the telecom service provider who will sell these services via
their portals, advertisements, IVR services etc... This method of data distribution may also be
expensive as the subscriber may be dependent on a single service provider, more often,
his/her telecom service provider, for providing access to the content. Other issues including
lack of education and language limitation may further hinder the subscriber from making the
right decision in downloading or not downloading the content targeted and provided to
him/her.
[0003] The content provider may essentially be using the telecom provider to
distribute the content. The content provider may suffer due to lack of efficient payment
mechanism since the cost of content is too low to facilitate credit card or debit card payment.
The telecom service provider enjoying the ability to provide telecom billing may take away
the majority revenue share from the content provider.
[0004] One of the major discovery points is the operator telecom portal. However,
this method of discovery has a problem that the subscriber needs to have a data connection
(2.5/3/4G) or they may need to have a smart phone to be able to download the content. Either
of these restrictions poses a barrier of entry to the user.

[0005] Some earlier methods of content distribution include providing a kiosk where
the subscriber can separately go to and access the content of his/her choice. However, this method of discovery has a limitation that only one person can access the kiosk at a given moment. Also the mechanism of content transfer is complicated in terms of educating users to using a kiosk.
[0006] Thus there is a need for an improved system and method through which digital
content may be distributed to the masses through retail outlets. Here the subscriber is enabled to discover a content of choice and have it delivered to his/her device after directly paying the retail outlet for the content provided.
SUMMARY OF INVENTION
[0007] In one embodiment, is provided a system for content distribution. The system
comprises a custom hardware unit. Digital content is stored in the custom hardware unit. A
catalogue for the content is provided in the custom hardware unit. The custom hardware unit
enables a user to discover the content using the catalogue. The user can select the content
post discovering the content. The content selected by the user is delivered to the user.
[0008] In another embodiment, is provided a system for content distribution. The
system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer promotes the content to a user that enables the content discovery by the user. The retailer receives payment for a selected content from the user. The systern includes a retailer device. The retailer uses the device to send a first SMS (short messaging service) to a RDDP (retail digital distribution platform) confirming receipt of the payment from the user. The RDDP uses the platform i.e., the retail digital distribution platform,to send a second SMS to the user with a

URL (uniform resource locator) to the content. The system also includes a user device. The user receives the second SMS comprising a URL in the user device. The user uses the URL to download the content in the user device.
[0009] In yet another embodiment, is provided a method of content distribution. The
method provides a first step of a retailer promoting a content to a user that enables the content discovery by the user. In a second step the retailer receives a payment for the content from the user. In a third step the retailer sends a first SMS to a RDDP confirming receipt of the payment for the content from the user. In a fourth step the RDDP sends a second SMS to the user with a URLto the content.In a fifth step the user receives the second SMS comprising a URL on a user device. In a sixth step the user uses the URL to download the content in die user device.
[0010] In still yet another embodiment, is provided a system for content distribution.
The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer promotes the content to a user that enables the content discovery by the user. The retailer receives payment for a selected content from the user. The system includes a retailer device. The retailer uses a software application installed on the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer and approves transfer of the content to the user. The retailer receives the second SMS using the retailer device. The system also includes a Bluetooth enabled user device. The retailer synchronizes the software application installed on the retailer device with the Bluetooth™ enabled user device and transfers the content to the Bluetooth™ enabled user device.

[0011] In yet another embodiment, is provided a method of content distribution. The
method provides a first step of a retailer promoting a content to a user that enables the content discovery by the user. In a second step a retailer receives a payment for the content from the user. In a third step the retailer sends a first SMS to a RDDP using a software application installed on a retailer device confirming receipt of the payment from the user. In a fourth step the RDDP sends a second SMS to the retailer and approves transfer of the content, wherein the retailer receives the second SMS using the retailer device. In a fifth step the retailer synchronizes the software application with a Bluetooth™ enabled user device. In a sixth stepthe retailer uses the softwareapplication and transfers the content to aBluetooth™ enableduser device.
[0012] In still yet another embodiment, is provided a system for content distribution.
The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer promotes the content to a user that enables the content discovery by the user. The retailer receives payment for a selected content from the user. The system includes a retailer device. The retailer uses a software application installed on the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer and approves transfer of the content to the user. The retailer receives the second SMS using the retailer device. The retailer device is then used by the retailer to initiate a Wi-Fi network tethering for the user to connect. The system also includes a user device. The user uses the user device to connect to the Wi-Fi network. The retailer uses the software application installed on the retailer device to transfer the content to the user device over the Wi-Fi network.

[0013] In still yet another embodiment, is provided a method of content distribution.
The method in a first step provides a retailer promoting a content to a user that enables the content discovery by the user. In a second step the retailer receives a payment for a content from a user. In a third step the retailer sends a first SMS to a RDDP using a software application installedon a retailer device confirming the payment from the user. In a fourth step the RDDP sends a second SMS to the retailer and approves transfer of the content. The retailer receives the second SMS using the retailer device. In a fifth stepthe retailer uses the device to initiate a Wi-Fitethering for the user to connect. In a sixth step the user connects to the Wi-Fi network. In aseventh step the retailer uses the software application to transfer the content to the user over the Wi-Fi network.
[0014] In still yet another embodiment, is provided a system for content distribution.
The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer enables a user to browse the catalogue for the content using the custom hardware unit placed in the retailer's outlet to discover the content.The system includes the user. The user can select the content post discovering the content. The user makes a direct payment to the retailer for the selected content.The system includes a retailer device. The retailer uses the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer with a confirmation to allow the user to download the content. The system further includes a USB drive. The user attaches the USB drive to the custom hardware unit. The content selected by the user is downloaded to the USB drive.
[0015] In still yet another embodiment, is provided a method of content distribution.
The method in a first step includes placing a custom hardware unit in a retailer's outlet. A

content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. In a second step a user is enabled to browse the catalogue for the content using the custom hardware unit placed in the retailer's outlet and discover the content, fn a third step the user can select the content post discovering the content, fn a fourth step the user makes a direct payment to the retailer. In a fifth step the retailer sends a first SMS to a RDDP using a retailer device confirming the receipt of the payment from the user. In a sixth step the RDDP sends a second SMS to the retailer approving transfer of the content. The retailer receives the second SMS using the retailer device. In a seventh step the user attaches a USB drive to the custom hardware unit. The content selected by the user is downloadedto the USB drive.
[0016] In still yet another embodiment, is provided a system for content distribution.
The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a user device. The retailer allows the user to use the user's device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the user's device to discover the content. The user selects the content post discovering the content. The user makes a direct payment to the retailer for the selected content. The system includes a retailer device. The retailer uses the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the user with a URL to the content. The user receives the second SMS comprising a URL in the user device. The user uses the URL to download the content in the user device using Wi-Fi.
[0017] In still yet another embodiment, is provided a method of content distribution.
The method in a first step includes placing a custom hardware unit in a retailer's outlet. A

content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. In a second step the user is enabled to use a personal device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the personal device and discovers the content. In a third step the user can select the content post discovering the content. In a fourth step the user makes a direct payment to the retailer. In a fifth step the retailer sends a first SMS to a RDDP using a retailer device confirming receipt of the payment from the user. In a sixth step a second SMS is sent by the RDDP on the user's device with a link for downloading the content. In a seventh stepthe user uses the link to download the content to the user's device using Wi-Fi.
[0018] In still yet another embodiment, is provided a system for content distribution.
The system comprises a retailer's phone. A software application is installed on the retailer's phone. The system further comprises a custom hardware unit. A content is stored in the custom hardware unit, wherein a catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The retailer's phone is in communication with the custom hardware unit. The system also includes a retailer. The retailer allows a user to view the catalogue on the retailer's phone. The user selects the content post discovering the content. The content when clicked upon in the retailer's phone provides a screen on the retailer's phone for including the Mobile Station International Subscriber Directory Number(MSISDN) of the user. The user makes a direct payment to the retailer for the selected content. The retailer uses the retailer's phone to send a first SMS to a RDDP to confirm receipt of the payment from the user. The first SMS includes details like user's MSISDN, content identification, and content price to a RDDP and confirmation of payment made by the user. The RDDP uses the platform to send a second SMS to the user with a URL to the content. The system includes a user device. The user receives the second

SMS comprising a URL in the user device. The user uses the URL to download the content in the user device using Wi-Fi.
[0019] In still yet another embodiment, is provided a system and method for content
distribution. The system includes a user's phone, wherein a software application is installed on the user's phone. The system also includes a custom hardware unit. The content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The user's phone is in communication with the custom hardware unit via a Wi-Fi network. Theuser can now view the catalogue on the user's phone. The user can view all the content the user has purchased using the software application installed on the user's phone.
[0020] By employing the above disclosed system and method processes may be
designed and built with the assumption that it may be possible to assist a user in discovering content and having it delivered to a user device post direct payment made at a retail outlet The system and method also enables revenue sharing among the retail outlets, technology providers, and the content providers.
BRIEF DESCRIPTION OF FIGURES
[0021] FIG. 1 is a schematic illustration representing a system for content distribution in
accordance with embodiments of the present disclosure;
[0022] FIG. 2 is a schematic illustration representing a custom hardware unit used in
system for content distribution in accordance with embodiments of the present disclosure;
[0023] FIG. 3 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure;
[0024] FIG. 4 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure;

[0025] FIG. 5 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure;
[0026] FIG. 6 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure;
[0027] FIG. 7 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure;
[0028] FIG. 8 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure; and
[0029] FIG. 9 is a flow chart representing a system and method for content management
in accordance with embodiments of the present disclosure.
DETAILED DESCRIPTION
[0030] Embodiments of the invention as disclosed herein provide an improved system
and method for content distribution. The system and method disclosed herein provide an ecosystem and technology by which digital content.may be sold to the masses through retail outlets. The system and method have various advantages. 1. Direct payment made by a user to the retail outlet before receiving the content; 2. Product discovery and delivery would happen on any device - be it feature phones or smart phones; 3. Product discovery and delivery would not be dependent on the end user having mobile data access; 4. Relevant Customer targeting - The relevant products can be offered to customers based on factors like language, location, and income levels; and5.The user experience for purchase of digital goods may be exactly similar to the top up purchase experience that they go through while topping up their talk time on their mobile phone handsets. Hence, there may be no new learning experience either for the retailer or the user. The retailer and user may need a one-time instruction on handling the custom hardware unit for browsing, discovering, and selecting the

content.Embodiments of the instant disclosure provide various mechanisms to the user to discover content using the catalogue contained in the custom hardware unit by using Wi-Fi, the user's own device with Wi-Fi connectivity, directly using the custom hardware unit, etc... Various mechanisms are available to deliver content to the user including USB download, Wi-Fi, SMS, URL, Bluetooth™, etc... Similar mechanisms are used to deliver the content to the retailer to enable the retailer to in turn deliver the content to the user. A software mechanism may be installed in a retailer device for the retailer to interact with technology provider in receiving content and confirming payment.
[0031] The system and methods disclosed herein operate within an ecosystem. In one
embodiment, the ecosystem consists of:
[0032] UsenPerson who wishes to purchase a digital content.User may or may not
have a smart phone and may or may not have an internet subscription / data facility. Accordingly a user can be any person who wants to discover, select, and download content of his/her choice.
[0033] Retailer; A shop owner on whose premises the digital sale happens. In one
embodiment, the shop owner may be one who sells top ups for mobile phones.
[0034] Technology provider:Person/vendor who provides the hardware and software
to enable digital content sales over retail outlet. The custom hardware unit disclosed herein is
provided by the technology provider.The technology provider may also need to ensure that
the catalogues are updated in a periodic manner to provide updated content to the user.
[0035] Content provider/aggregator: In one embodiment, the content provider may be
the owner of the digital content or the entity having rights to distribute the content. The content provider should be capable of providing content information for single distribution content, content identity, content title, preview image for the content, content URL, content file, different types of content including audio, video, image, documents, etc... package

information from multiple distributable content, package image, list of content information, separate price tag for the content, etc... One skilled in the art will appreciate that the format of the content provided should be compatible with the device used by the retailer and the user and the technology provided by the technology provider.
[0036] Private Wallet provider: The private wallet that the retailer, technology
provider, content provider/aggregator share in order to enable revenue sharing. The retailers subscribe to their private wallet which is managed by the provider. The retailers can transfer money into this wallet using any cash transfer mechanism. On receipt of money from the user who wishes to buy digital content, the retailer sends a notification to the wallet provider who then deducts appropriate balance from the retailer wallet and proceeds to execute the transaction.Tbe revenue share between the technologyprovider, the content provider, and the retailer is managed by the wallet provider.
[0037] Accordingly in one embodiment, referring to FIG. 1 a system for content
distributionlOO is provided. The system comprises a custom hardware unit 110. Digital
content is stored 112 in the custom hardware unit 110. A catalogue 114 for the content is
provided in the custom hardware unit 110. The custom hardware unit 110 enables a user to
discover the content using the catalogue 116. The user can select the content post
discovering the content 118. The content selected by the user is delivered to the user 120.
[0038] In one embodiment, the custom hardware unit may be a simple computer hard
ware unit. A person skilled in the art may conveniently determine the type of custom hardware unit that can be employed to actuate the system and method disclosed herein. In accordance with embodiments of the invention, the unit needs to be capable of providing storage for content, discovery of content over Wi-Fi, delivery of content using methods including but not limited to Wi-Fi, Bluetooth™, and USB. Additionally the unit may be handy, easy to install, and maintain for a retail outlet. Referring to FIG. 2, a sample of a

custom hardware unit 200 is provided. In one embodiment, as shown in FIG. 2, the custom hardware unit 200 includes a box made up of custom hardware enclosed in an attractive case 210. The inside 212 of the custom hardware unit 200 may include a motherboard equipped with a processors unit and a RAM (rapid access memory; not shown in figure). The audio jack 220 and a RCA video 218 installed in the custom hardware unit 200 enable the user to have an audio visual effect. The HDMI port 228 may be used by the user to connect the custom hardware unit 200 to a digital TV or Monitor (not shown in figure). The box can be connected to internet using an Ethernet port 226 available or connecting a USB data card to one of the USB ports 224 available on the hardware. A Wi-FicumBluetooth™dongle (not shown in figure) attached to the USB port 224 can create a hotspot for moTe than one user device to connect to the custom hardware unit 200, browse the catalogue, and discover a content using a user owned device. A MicroSD card slot 214on the custom hardware unit 200 allows insertion of Storage Disk card for the purpose of storing the catalog and encrypted content.The entire unit can be powered using a charger or a battery with 5 volts and 1.5 ampere current using the plug socket 216.
[0039] In one embodiment, the hardware runs on a trimmed down version of Linux as
known to one skilled in the art. A webserver may be hosted on this hardware which serves the
application pages for various applications. The content placed on the SD card is kept in an
encrypted fashion. Webserver does the content delivery after decrypting the content real time.
[0040] In one embodiment, the custom hardware unit is placed in a retail outlet.
Suitable retail outlets may include a retail outlet that deals in mobile hardware/currency, a restaurant, a coffee shop or any outlet that would like to increase their product portfolio of goods to include digital content.

[0041] In one embodiment, the payment for the content is directly made by the user to
the retail outlet. The payment may be made in any of the known methods for making payment, including, cash and credit/debit card.
[0042] In one embodiment, a revenuegenerated from the payment made by the user is
shared by the retail outlet, by the technology provider, and by the content provider who are described herein above with reference to the ecosystem connected by the system and method disclosed herein. As mentioned hereinabove in one embodiment, a private wallet provider is used to share the revenue.
[0043] In another embodiment, is provided a system and method of content
distribution. The system includes a custom hardware unit. A content is stored in the custom
hardware unit. A catalogue for the content is provided in the custom hardware unit. The
custom hardware unit is placed in a retailer's outlet. The system further includes a retailer.
The retailer promotes the content to a user that enables the content discovery by the user.
The retailer receives payment for a selected content from the user. The system includes a
retailer device. The retailer uses the device to send a first SMS to a RDDP confirming receipt
of the payment from the user. The RDDP uses the platform i.e., the retail digital distribution
platform, to send a second SMS to the user with a URL to the content. The system also
includes a user device. The user receives the second SMS comprising a URL in the user
device. The user uses the URL to download the content in the user device.
[0044] Referring to FIG. 3, the method for content distribution 30 provides a first step
310 of a retailer promoting a content to a user that enables the content discovery by the user. In a second step 312 the retailer receives a payment for the content from the user. In a third step 314 the retailer sends a first SMS to a RDDP after receipt of the payment for the content from the user. The SMS confirms the payment made by the user to the retail outlet for the selected content. In a fourth step 316 the RDDP sends a second SMS to the user. The second

SMS includesa URL to the content 318. In a fifth step 320 the user receives the second SMS comprising a URL on a user device.In a sixth step 322 the user uses the URL to download the content in the user device. The URL is a public URL that the user can access using any internet enabled device.This URL is a link to download content that points to the box at the retailer premises.
[0045] In still yet another embodiment, is provided a system and method for content
distribution. The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer promotes the content to a user that enables the content discovery by the user. The retailer receives payment for a selected content from the user. The system includes a retailer device. The retailer uses a software application installed on the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer and approves transfer of the content to the user. The retailer receives the second SMS using the retailer device. The system also includes a Bluetooth enabled user device. The retailer synchronizes the software application installed on the retailer device with the Bluetooth enabled user device and transfers the content to the Bluetooth enabled user device.
[0046] Referring to FIG. 4, the method of content distribution 400 provides a first step
410 a retailer promoting a content to a user that enables the content discovery by the user. In a second step 412 a retailer receives a payment for a content from a user. In a third step 414 the retailer sends a first SMS to a RDDP using a software application installed on a retailer device confirming receipt of the payment from the user. In a fourth step 416 the RDDP sends a second SMS to the retailer and approves transfer of the content, wherein the retailer receives the second SMS using the retailer device. In a fifth step 418 the retailer

synchronizes the software application with a Bluetooth™ enabled user device. In a sixth step

420 the retailer uses the softwareapplication and transfers the content to aBluetooth TM enableduser device.
[0047] In still yet another embodiment, is provided a system and method for content
distribution.The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer promotes the content to a user that enables the content discovery by the user. The retailer receives payment for a selected content from the user. The system includes a retailer device. The retailer uses a software application installed on the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer and approves transfer of the content to the user. The retailer receives the second SMS using the retailer device. The retailer device is then used by the retailer to initiate a Wi-Fi network tethering for the user to connect. The system also includes a user device. The user uses the user device to connect to the Wi-Fi network. The retailer uses the software application installed on the retailer device to transfer the content to the user device over the Wi-Fi network.
[0048] Referring to FIG. 5, the method of content distribution 500 provides a first step
510 a retailer promoting a content to a user that enables the content discovery by the user.The method in a second step 512 provides a retailer receiving a payment for a content from a user. In a third step 514 the retailer sends a first SMS to a RDDP using a software application installed on a retailer deviceconfirming the payment from the user. In a fourth step 516 the RDDP sends a second SMS to the retailer and approves transfer of the content, wherein the retailer receives the second SMS using the retailer device. In a fifth step 518 the retailer uses the device to initiate a Wi-Fitethering for the user to connect. In a sixth step 520 the user

connects to the Wi-Fi network. In a seventh step522 the retailer uses the software application to transfer the content to the user over the Wi-Fi network.
[0049] In still yet another embodiment, is provided a system and method for content
distribution. The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a retailer. The retailer enables a user to browse the catalogue for the content using the custom hardware unit placed in the retailer's outlet to discover the content. The system includes the user. The user can select the content post discovering the content. The user makes a direct payment to the retailer for the selected content. The system includes a retailer device. The retailer uses the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the retailer with a confirmation to allow the user to download the content. The system further includes a USB drive. The user attaches the USB drive to the custom hardware unit. The content selected by the user is downloaded to the USB drive.
[0050] Referring to FIG. 6,is provided a method of content distribution 600. The
method in a first step 610 includes placing of a custom hardware unit in a retailer's outlet. A content is stored in the custom hardware unit 612. A catalogue for the content is provided in the custom hardware unit 614. In a second step 616 a user is enabled to browse the catalogue for the content using the custom hardware unit placed in the retailer's outlet and discover the content. In a third step 618 the user can select the content post discovering the content. In a fourth step 620 the user makes a direct payment to the retailer. In a fifth step 622 the retailer sends a first SMS to a RDDP using a retailer device confirming the receipt of the payment from the user. In a sixth step 624 the RDDP sends a second SMS to the retailer approving transfer of the content. The retailer receives the second SMS using the retailer device.In a

seventh step 626the user attaches a USB drive to the custom hardware unit. The content selected by the user is downloaded to the USB drive. The user may then be handed a bar coded receipt for concluding the payment to the retailer.
[0051] In still yet another embodiment, is provided a system and method for content
distribution. The system includes a custom hardware unit. A content is stored in the custom hardware unit. A catalogue for the content is provided in the custom hardware unit. The custom hardware unit is placed in a retailer's outlet. The system further includes a user device. The retailer allows the user to use the user's device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the user's device to discover the content. The user selects the content post discovering the content. The user makes a direct payment to the retailer for the selected content. The system includes a retailer device. The retailer uses the retailer device to send a first SMS to a RDDP confirming receipt of the payment from the user. The RDDP uses the platform to send a second SMS to the user with a URL to the content. The user receives the second SMS comprising a URL in the user device. The user uses the URL to download the content in the user device using Wi-Fi.
[0052] Referring to FIG. 7,is provided a method of content distribution 700. The
method in a first step 710 includes placing a custom hardware unit in a retailer's outlet. A content is stored in the custom hardware unit 712. A catalogue for the content is provided in the custom hardware unit 714. In a second step 716 the user is enabled to use a personal device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the personal device and discovers the content. In a third step 718 the user can select the content post discovering the content. In a fourth step 720 the user makes a direct payment to the retailer. In a fifth step 722 the retailer sends a first SMS to a RDDP using a retailer device confirming receipt of the payment from the

user.In a sixth step 724 a second SMS is sent by the RDDP on the user's device with a link for downloading the content.In a seventh step 726 the user uses the link to download the content to the user's device using Wi-Fi network.
[0053] In still yet another embodiment, referring to FIG. 8 is provided a system for
content distribution 800. Referring to FIG. 8, the system comprises a retailer's phone 810. A software application is installed on the retailer's phone. The software application may be based on any operating system including Windows®, Android , Java Platform- Micro Edition (J2ME™), iphone® (IOS), and Blackberry® (BB). The system further comprises a custom hardware unit 812 which is placed in a retailer's outlet. A content is stored in the custom hardware unit 814. A catalogue for the content is provided in the custom hardware unit 816. The retailer's phone is in communication with the custom hardware unit 818. The system also includes a retailer. The retailer allows a user to view the catalogue on the retailer's phone 820. The user selects the content post discovering the content. The content when clicked upon in the retailer's phone provides a screen on the retailer's phone for including the MSISDN number of the user 822. MSISDN is a number used to identify a mobile phonenumberinternationally. The user makes a direct payment to the retailer for the selected content 824. The retailer uses the retailer's phone to send a first SMS to a RDDP to confirm receipt of the payment 826. The first SMS includes details like user's MSISDN, content identification, and content price to a RDDP and confirmation of payment made by the user. The RDDP uses the platform to send a second SMS to the user with a URL to the content 828. The system includes a user device 830. The user receives the second SMS comprising a URL in the user device. The user uses the URL to download the content in the user device using Wi-Fi.
[0054] In still yet another embodiment, is provided a system for content distribution.
Referring to FIG. 9, the system includes a user's phone, wherein a software application is

installed on the user's phone 910. The software application may be based on any operating
system including Windows, Android, Java Platform- Micro Edition (J2ME), iphone (IOS),
and Blackberry (BB). The system also includes a custom hardware unit 912, wherein the
custom hardware unit is placed in a retailer's outlet. A content is stored in the custom
hardware unit 914. A catalogue for the content is provided in the custom hardware unit 916.
The user's phone is in communication with the custom hardware unit via a Wi-Fi network
918. The user can now view the catalogue on the user's phone 920. The user can view all
the content the user has purchased using the software application installed on the user's
phone 922. As mentioned herein above, the user can then select a content and make a direct
payment to the retaiter for the content. The retainer can then confirm the payment with a
RDDP, receive the approval from the RDDP, and allow the user to download the content
using any one or more of the downloading methods discussed hereinabove.
[0055] In various embodiments, a retailer's device and the user's device may include
any device that is capable of performing the different requirements envisaged by the system and method disclosed herein. Suitable example of a retailer's device may include,but is not limited to,a desktop, laptop, tablet PC, mobile phone, smart phone, and a smart slate. Suitable example of a user's device may include,but is not limited to,a desktop, laptop, tablet PC, mobile phone, smart phone, a smart watch, and a smart slate.
[0056] In various embodiments,a content may include any lawful information a user
is seeking for, in audio and/or video form. Suitable examples of content may include material for entertainment, knowledge enhancement, etc. In one embodiment, the material for entertainment may include but is not limited to, songs, movies, wallpapers, images, coupons, educational material, and digital content sent via SMS.
[0057] The foregoing embodiments meet the overall objectives of this disclosure as
summarized above. However, it will be clearly understood by those skilled in the art that the

foregoing description has been made in terms only of the most preferred specific embodiments. Therefore, many other changes and modifications clearly and easily can be made that are also useful improvements and definitely outside the existing art without departing from the scope of the present disclosure, indeed which remain within its very broad overall scope, and which disclosure is to be defined over the existing art by the appended claims.

We Claim
1. A system for content distribution comprising:
a custom hardware unit;
wherein a content is stored in the custom hardware unit;
wherein a catalogue for the content is provided in the custom hardware unit;
wherein the custom hardware unit enables a user to discover the content using the
catalogue;
wherein the user can select the content post discovering the content;
wherein the content selected by the user is delivered to the user.
2. The system of Claim 1, wherein the custom hardware unit is placed in a retail outlet.
3. The system of Claim 2, wherein a payment for the content is directly made by the user to the retail outlet.
4. The system of Claim 2, wherein a revenue generated from the payment made by the user is shared by the retail outlet, by a technology provider, and by a content provider.
5. A system for content distribution comprising:
a custom hardware unit, wherein a content is stored in the custom hardware unit;
wherein a catalogue for the content is provided in the custom hardware unit, wherein
the custom hardware unit is placed in a retailer's outlet;
a retailer, wherein the retailer promotes the content to a user that enables the content
discovery by the user, and receives payment for a selected content from the user;
a retailer device, wherein the retailer uses the device to send a first SMS to a RDDP
confirming receipt of the payment from the user;
wherein the RDDP uses the platform to send a second SMS to the user with a URL to
the content; and
auser device, wherein the user receives the second SMS comprising a URL in the user
device, and wherein theuser uses the URL to download the content in the user device.

6. A method of content distribution comprising:
a first step of a retailer promoting a content to a user that enables the content
discovery by the user,
a second step of the retailer receiving a payment for the content from the user;
athird step of the retailer sending a first SMS to a RDDP confirming receipt of the
payment for the content from the user;
afourth step of the RDDP sending a second SMS to the user with a URL to the
content;
afifth step of the user receiving the second SMS comprising a URL on a user device;
and
asixth step of the user using the URL to download the content in the user device.
7. The method of claim 6, wherein the payment is made in cash.
8. A system for content distribution comprising:
a custom hardware unit, wherein a content is stored in the custom hardware unit;
wherein a catalogue for the content is provided in the custom hardware unit, wherein
the custom hardware unit is placed in a retailer's outlet;
a retailer, wherein the retailer promotes the content to a user that enables the content
discovery by the user, and receives payment for a selected content from the user;
a retailer device, wherein the retailer uses a software application installed on the
retailer device to send a first SMS to a RDDP confirming receipt of the payment from
the user;
wherein the RDDP uses the platform to send a second SMS to the retailer and
approves transfer of the content to the user, wherein the retailer receives the second
SMS using the retailer device;
aBluetooth™ enabled user device, wherein the retailer synchronizes the software
application installed on the retailer device with theBluetooth™ enabled user device
and transfers the content to the Bluetooth™ enabled user device.
9. A method of content distribution comprising:
a first step of a retailer promoting a content to a user that enables the content discovery by the user,

asecond step of the retailer receiving a payment for the content from the user;
a third step of the retailer sending a first SMS to a RDDP using a software application
installed on a retailer device confirming receipt of the payment from the user;
afourth step of the RDDP sending a second SMS to the retailer and approving transfer
of the content, wherein the retailer receives the second SMS using the retailer device;
a fifth step wherein the retailer synchronizes the software application with a
Bluetooth™ enabled user device; and
asixth step of the retailer using the software applicationand transferring the content to
the Bluetooth enableduser device.
10. A system for content distribution comprising:
a custom hardware unit, wherein a content is stored in the custom hardware unit;
wherein a catalogue for the content is provided in the custom hardware unit, wherein
the custom hardware unit is placed in a retailer's outlet;
a retailer, wherein the retailer promotes the content to a user that enables the content
discovery by the user, and receives a payment for a selected content from the user;
a retailer device, wherein the retailer uses a software application installed on the
retailer device to send a first SMS to a RDDP confirming receipt of the payment from
the user;
wherein the RDDP uses the platform to send a second SMS to the retailer and
approves transfer of the content to the user, wherein the retailer receives the second
SMS using the retailer device;
the retailer device, used by the retailer to initiate a Wi-Finetwork tethering for the user
to connect; and
a user device, wherein the user uses the user device to connect to the Wi-Fi network,
and the retailer uses the software application installed on the retailer device to transfer
the content to the user device over the Wi-Fi network.
11. A method of content distribution comprising:
a first step of a retailer promoting a content to a user that enables the content
discovery by the user,
a second step of the retailer receiving a payment for the content from the user;
athird step of the retailer sending a first SMS to a RDDP using a software application
installed on a retailer device confirming the payment from the user;

afourth step of the RDDP sending a second SMS to the retailer and approving transfer of the content, wherein the retailer receives the second SMS using the retailer device; a fifth step wherein the retailer uses the device to initiate a Wi-Fitethering for the user to connect;
asixth step wherein the user connects to the "Wi-Fi network using a user device; and a seventh step wherein the retailer uses the software application to transfer the content to the user device over the Wi-Fi network.
12. A system for content distribution comprising:
a custom hardware unit, wherein a content is stored in the custom hardware unit,
wherein a catalogue for the content is provided in the custom hardware unit, wherein
the custom hardware unit is placed in a retailer's outlet;
a retailer, wherein the retailer enables a user to browse the catalogue for the content
using the custom hardware unit placed in the retailer's outlet to discover the content;
the user, wherein the user can select the content post discovering the content, wherein
the user makes a direct payment to the retailer for the selected content;
a retailer device, wherein the retailer uses the retailer device to send a first SMS to a
RDDP confirming receipt of the payment from the user;
wherein the RDDP uses the platform to send a second SMS to the retailer and
approves transfer of the content to the user, wherein the retailer receives the second
SMS using the retailer device;
a USB drive, wherein the user attaches the USB drive to the custom hardware unit,
wherein the content selected by the user is downloaded to the USB drive.
13. A method of content distribution comprising:
a first step of placing a custom hardware unit in a retailer's outlet, wherein a content is
stored in the custom hardware unit, wherein a catalogue for the content is provided in
the custom hardware unit;
a second step of enabling a user to browse the catalogue for the content using the
custom hardware unit placed in the retailer's outlet to discover the content;
a third step wherein the user can select the content post discovering the content;
a fourth step wherein the user makes a direct payment to the retailer; and
a fifth step wherein the retailer sends a first SMS to a RDDP using a retailer device
confirming the receipt of the payment from the user;

a sixth step wherein the RDDP sends a second SMS to the retailer approving transfer
of the content, wherein the retailer receives the second SMS using the retailer device;
and
aseventh step wherein the user attaches a USB drive to the custom hardware unit,
wherein the content selected by the user is downloaded to the USB drive.
14. A system for content distribution comprising:
a custom hardware unit, wherein a content is stored in the custom hardware unit, wherein a catalogue for the content is provided in the custom hardware unit, wherein the custom hardware unit is placed in a retailer's outlet;
a user device, wherein the retailer allows the user to use the user's device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the user's device to discover the content; the user, wherein the user can select the content post discovering the content, wherein the user makes a direct payment to the retailer for the selected content; and a retailer device, wherein the retailer uses the device to send a first SMS to a RDDP after receipt of the payment;
wherein the RDDP uses the platform to send a second SMS to the user with a URL to the content;
wherein the user receives the second SMS comprising a URL in the user device;and wherein the user uses the URL to download the content in the user device using Wi-Fi.
15. A method of content distribution comprising:
a first step of placing a custom hardware unit in a retailer's outlet, wherein a content is stored in the custom hardware unit,wherein a catalogue for the content is provided in the custom hardware unit;
a second step of enabling a user to use a personal device and browse the catalogue for the content stored in the custom hardware unit using an open Wi-Fi network using a web browser on the personal device to discover the content;

a third step wherein the user can select the content post discovering the content;
a fourth step wherein the user makes a direct payment to the retailer;
a fifth step wherein the retailer sends a first SMS to a RDDP using a retailer device
confirming receipt of payment from the user;
a sixth step wherein an SMS is sent by the RDDP on the user's device with a link for
downloading the content; and
a seventh step wherein the user uses the link to download the content to the userdevice
using Wi-Fi.
16. A system for content distribution comprising:
a retailer's phone, wherein a software application is installed on the retailer's phone; a custom hardware unit, wherein a content is stored in the custom hardware unit,wherein a catalogue for the content is provided in the custom hardware unit, wherein the custom hardware unit is placed in a retailer's outlet; wherein the retailer's phone is in communication with the custom hardware unit; a retailer, wherein the retailer allows a user to view the catalogue on the retailer's phone, wherein the user selects the content post discovering the content; the content when clicked upon in the retailer's phone provides a screen on the retailer's phone for including the MSISDN number of the user, wherein the user makes a direct payment to the retailer for the selected content; the retailer's phone, wherein retailer uses the retailer's phone to send a first SMS to a RDDP to confirm receipt of the payment from the user, wherein the first SMS includes details of user's MSISDN, content identification, and content price; wherein the RDDP uses the platform to send a second SMS to the user with a URL to the content; and
the user device, wherein the user receives the second SMS comprising a URL, wherein the user uses the URL to download the content in the user device using Wi-Fi.

17. A system for content distribution comprising:
auser's phone, wherein a software application is installed on the user's phone,
a custom hardware unit, wherein a content is stored in the custom hardware
unit,wherein a catalogue for the content is provided in the custom hardware unit,
wherein the custom hardware unit is placed in a retailer's outlet;
wherein the user's phone is in communication with the custom hardware unit via a
Wi-Fi network, wherein the user can now view the catalogue on the user's phone,
wherein the user can view all the content the user has purchased using the software
application installed on the user's phone.