[Class : 35] Compiling And Analyzing Statistics For Determining Audience Ratings Of Television And Radio Programs, And Podcasts; Development Of Marketing Strategies, Concepts And Tactics, Namely, Audience Development, Brand Awareness, Online Community Building And Digital Word Of Mouth Communications; Providing Incentive Award Programs For Customers And Employees Through The Distribution Of Prepaid Stored Value Cards For The Purpose Of Promoting And Rewarding Loyalty; Providing Incentive Award Programs For Customers Through The Issuance And Processing Of Loyalty Coupons For Frequent Use Of Participating Businesses; Promoting The Goods And Services Of Others By Means Of The Issuance Of Loyalty Rewards Cards; Providing A Web Site That Provides Sports League Management; Providing A Web Site That Provides Sports League Management.