If you have a small personal blog and don’t have any big plans to expand it further, then you wouldn’t have to go all out and secure the intellectual properties of your blog. In case your blog also brings you business, and you plan to expand it in the future, then it’s a good idea to get the intellectual properties of your blog registered.
Earlier, blogs were used for personal communication; now blogs have evolved into businesses and are recognised as brands. So, all elements of your blog that can go on to building your brand image can be trademarked. These could include:
If you attempt to get the elements of your blog trademarked, and it’s already been taken, you could face an objection, and your trademark can be denied. It’s a good idea to conduct a Trademark Search to be sure that your trademarks are distinctive. If your trademark is original and unique, you are going to face a lot less trouble securing a trademark registration.
>When you start a blog and share original content on it, the copyright for your blog’s content automatically comes into existence. Meaning, when other people want to use your content, they would have to seek your permission. But it never really happens that way, does it? You can’t press legal action unless you have registered your copyright - Copyright registration serves as the prima facia evidence.
A copyright registration will let you keep the sole credit for all the work that you do. While it will not stop other people from using your content, it will help create the base you need to collect evidence and file for damages under legal recourse.
There is no such thing ‘copyright for a website’. If you want to protect the design of your blog, you would have to identify all the individual elements (design/artistic/text) and make sure you own the intellectual property for all of those elements. However, having said that, when web-pages have been created using CSS or HTML coding, then, as mentioned earlier, the copyright comes to existence the moment the coding is created (and published). After that, it’s a matter of getting a copyright registration to protect your coding.