[Class : 35] Organisation, Administration, Aggregation, Monitoring, Operation, Supervision And Management Of Loyalty Programs, Incentive Schemes, Bonus Program Services Involving Discounts Or Incentives; Sales Promotion Through Customer Loyalty Programs; Customer Loyalty Services For Commercial, Promotional And/Or Advertising Purposes; Providing Incentive Award Program, Namely, An Accumulating Value Point System For Customers Who Purchase The Goods Or Services, Whereby Customer Card Holders Accumulate Points Based On Card Use Redeemable For Free Or Discounted Goods And Services For The Purpose Of Promoting And Rewarding Loyalty Providing Incentive Award Programs For Customers Through The Issuance And Processing Of Loyalty Coupons For Frequent Use Of Participating Businesses; Promoting The Goods And Services By Means Of A Point Accumulation Program With Points Used For Discounts On Future Purchases Of Those Goods And Services; Promoting The Goods And Services By Awarding Purchase Points For Customer Loyalty